Exploring tourists' intention to use smart tourism apps
This study investigates tourists’ intention to use apps when travelling and the factors that influence this intention. Although various studies have addressed the adoption of different technologies, how tourists approach technologies featuring smart destination functions has scarcely been studied. T...
| Autores: | , |
|---|---|
| Formato: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2025 |
| País: | España |
| Recursos: | Universidad de La Laguna (ULL) |
| Repositorio: | RIULL. Repositorio Institucional de la Universidad de La Laguna |
| OAI Identifier: | oai:riull.ull.es:915/41436 |
| Acesso em linha: | http://riull.ull.es/xmlui/handle/915/41436 |
| Access Level: | acceso abierto |
| Palavra-chave: | apps smart tourism destination marketing intention to use UTAUT2 |
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Exploring tourists' intention to use smart tourism appsExplorando la intención de los turistas de utilizar aplicaciones de turismo inteligenteDavid-Negre, TatianaGutiérrez Taño, Desiderioappssmart tourismdestination marketingintention to useUTAUT2This study investigates tourists’ intention to use apps when travelling and the factors that influence this intention. Although various studies have addressed the adoption of different technologies, how tourists approach technologies featuring smart destination functions has scarcely been studied. To study this area, we used a model based on the theoretical UTAUT2 model to understand the motivations behind the adoption of these apps. An online survey was conducted, resulting in 107 responses. We then tested our model using partial least squares structural equation modelling (PLS-SEM). The results suggest that outcome expectancy, habit, and facilitating conditions positively influence intention to use tourism apps. However, we were unable to confirm that effort expectancy, social influence, hedonic motivation, and the price/value relationship affect intention to use. At the end of the article, we discuss possible practical implications for developers and tourist destination managers.El presente estudio investiga la intención de los turistas de usar aplicaciones durante sus viajes y los factores que influyen en dicha intención. Aunque diversos estudios han abordado la adopción de distintas tecnologías, apenas se ha estudiado el comportamiento de los turistas con el conjunto de tecnologías con funcionalidades de un destino inteligente. Para ello, se ha contrastado un modelo basado en el modelo teórico de la UTAUT2 para comprender las motivaciones para la adopción de estas aplicaciones. Se ha realizado una encuesta online con 107 respuestas. El modelo fue testado usando ecuaciones estructurales mediante PLS. Los resultados sugieren que la expectativa de resultado, el hábito y los factores condicionantes influyen positivamente en la intención de uso de las aplicaciones turísticas. Sin embargo, no se puede confirmar que la expectativa de esfuerzo, la influencia social, la motivación hedónica y la relación valor/precio, afecten a la intención de uso. También se discuten posibles implicaciones prácticas para desarrolladores y gestores de destinos turísticos.Instituto de Investigación Social y Turismo, Universidad de La Laguna202520252025info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionhttp://riull.ull.es/xmlui/handle/915/41436reponame:RIULL. Repositorio Institucional de la Universidad de La Lagunainstname:Universidad de La Laguna (ULL)InglésPasos, Año 2025, vol. 23, n. 1, pp.89-102;Attribution-NonCommercial-NoDerivatives 4.0 Internacionalhttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessoai:riull.ull.es:915/414362026-06-22T13:13:57Z |
| dc.title.none.fl_str_mv |
Exploring tourists' intention to use smart tourism apps Explorando la intención de los turistas de utilizar aplicaciones de turismo inteligente |
| title |
Exploring tourists' intention to use smart tourism apps |
| spellingShingle |
Exploring tourists' intention to use smart tourism apps David-Negre, Tatiana apps smart tourism destination marketing intention to use UTAUT2 |
| title_short |
Exploring tourists' intention to use smart tourism apps |
| title_full |
Exploring tourists' intention to use smart tourism apps |
| title_fullStr |
Exploring tourists' intention to use smart tourism apps |
| title_full_unstemmed |
Exploring tourists' intention to use smart tourism apps |
| title_sort |
Exploring tourists' intention to use smart tourism apps |
| dc.creator.none.fl_str_mv |
David-Negre, Tatiana Gutiérrez Taño, Desiderio |
| author |
David-Negre, Tatiana |
| author_facet |
David-Negre, Tatiana Gutiérrez Taño, Desiderio |
| author_role |
author |
| author2 |
Gutiérrez Taño, Desiderio |
| author2_role |
author |
| dc.subject.none.fl_str_mv |
apps smart tourism destination marketing intention to use UTAUT2 |
| topic |
apps smart tourism destination marketing intention to use UTAUT2 |
| description |
This study investigates tourists’ intention to use apps when travelling and the factors that influence this intention. Although various studies have addressed the adoption of different technologies, how tourists approach technologies featuring smart destination functions has scarcely been studied. To study this area, we used a model based on the theoretical UTAUT2 model to understand the motivations behind the adoption of these apps. An online survey was conducted, resulting in 107 responses. We then tested our model using partial least squares structural equation modelling (PLS-SEM). The results suggest that outcome expectancy, habit, and facilitating conditions positively influence intention to use tourism apps. However, we were unable to confirm that effort expectancy, social influence, hedonic motivation, and the price/value relationship affect intention to use. At the end of the article, we discuss possible practical implications for developers and tourist destination managers. |
| publishDate |
2025 |
| dc.date.none.fl_str_mv |
2025 2025 2025 |
| dc.type.none.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
| format |
article |
| status_str |
publishedVersion |
| dc.identifier.none.fl_str_mv |
http://riull.ull.es/xmlui/handle/915/41436 |
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http://riull.ull.es/xmlui/handle/915/41436 |
| dc.language.none.fl_str_mv |
Inglés |
| language_invalid_str_mv |
Inglés |
| dc.relation.none.fl_str_mv |
Pasos, Año 2025, vol. 23, n. 1, pp.89-102; |
| dc.rights.none.fl_str_mv |
Attribution-NonCommercial-NoDerivatives 4.0 Internacional http://creativecommons.org/licenses/by-nc-nd/4.0/ info:eu-repo/semantics/openAccess |
| rights_invalid_str_mv |
Attribution-NonCommercial-NoDerivatives 4.0 Internacional http://creativecommons.org/licenses/by-nc-nd/4.0/ |
| eu_rights_str_mv |
openAccess |
| dc.publisher.none.fl_str_mv |
Instituto de Investigación Social y Turismo, Universidad de La Laguna |
| publisher.none.fl_str_mv |
Instituto de Investigación Social y Turismo, Universidad de La Laguna |
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reponame:RIULL. Repositorio Institucional de la Universidad de La Laguna instname:Universidad de La Laguna (ULL) |
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Universidad de La Laguna (ULL) |
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RIULL. Repositorio Institucional de la Universidad de La Laguna |
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RIULL. Repositorio Institucional de la Universidad de La Laguna |
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15,812429 |