Collaboration and Crowdfunding in Contemporary Audiovisual Production: The Role of Rewards and Motivations for Collaboration

Financing through crowdfunding can be framed as an emerging media practice. It is based on the engagement of individuals and collectives in creation and production process and describes the transformation of former audiences into active participants and agents in the context of cultural production (...

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Bibliographic Details
Authors: Leibovitz Libedinsky, Talia, Antoni, Antoni, Sánchez-Navarro, Jordi
Format: article
Publication Date:2013
Country:España
Institution:Universitat Oberta de Catalunya (UOC)
Repository:O2, repositorio institucional de la UOC
OAI Identifier:oai:openaccess.uoc.edu:10609/149935
Online Access:http://hdl.handle.net/10609/149935
Access Level:Open access
Keyword:crowdfunding
production
cultural production
Description
Summary:Financing through crowdfunding can be framed as an emerging media practice. It is based on the engagement of individuals and collectives in creation and production process and describes the transformation of former audiences into active participants and agents in the context of cultural production (Schafer, 2011). We can understand it as an open call, mostly through the Internet, for the provision of financial resources either in form of donation or in exchange for some form of reward and/or voting rights. (Belleflamme et. al, 2011). This paper is aimed to understand the importance drive the on the rewards in establishing collaborative models of cultural production mediated by digital platforms, focusing on crowdfunding for audiovisual production.