Using abstractness to confront challenges: How the abstract construal level increases people´s willingness to perform desirable but demanding actions

Previous research has shown that while considering future behavioral intentions, desirability is more salient in making decisions in an abstract mindset than in a concrete one. Based on this premise, we test whether behavioral intentions to engage in desirable but difficult actions are more likely i...

Descripción completa

Detalles Bibliográficos
Autores: Carrera Levillain, Pilar, Fernández, Itziar, Muñoz Cáceres, María Dolores, Caballero González, Amparo
Tipo de recurso: artículo
Fecha de publicación:2020
País:España
Institución:Universidad Autónoma de Madrid
Repositorio:Biblos-e Archivo. Repositorio Institucional de la UAM
Idioma:inglés
OAI Identifier:oai:repositorio.uam.es:10486/711386
Acceso en línea:http://hdl.handle.net/10486/711386
https://dx.doi.org/10.1037/xap0000244
Access Level:acceso abierto
Palabra clave:abstractness
construal level
behavioral intentions
challenges
desirable-demanding behavior
Psicología
Descripción
Sumario:Previous research has shown that while considering future behavioral intentions, desirability is more salient in making decisions in an abstract mindset than in a concrete one. Based on this premise, we test whether behavioral intentions to engage in desirable but difficult actions are more likely in an abstract mindset than a concrete mindset. We experimentally manipulated (Studies 1 through 4 using cognitive primes) and measured as a personal disposition (Study 5 using the Behavioral Identification Form) the construal level to evaluate its influence on the willingness to perform challenges. The behaviors tested focused on self-benefits (Studies 4 and 5) and benefits to others (Studies 1 through 3 and 5). Studies 1 and 2 included only demanding behaviors, whereas Studies 3 through 5 included both difficult and easy conditions. In Studies 1 and 2, the participants were more motivated to attempt a difficult task when they were in an abstract mindset. In Studies 3 through 5, the participants in the abstract (compared to concrete) mindset reported a greater willingness and commitment to attempt desirable but demanding behaviors. Finally, in Study 5, the influence of the construal level on the global behavioral plan index (three behaviors) was moderated by feasibility