The process of mediatization and the dream of becoming a model

Based on my doctoral thesis Living a project in family: media consumption, female beauty and the youthful dream of becoming a professional model, that investigates the participation of the media (and also family) in the construction of the desire to be a professional model. The discussion is centere...

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Bibliographic Details
Author: Schmitz, Daniela
Format: article
Status:Published version
Publication Date:2014
Country:Brasil
Institution:Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)
Repository:Revista dObra[s]
Language:Portuguese
OAI Identifier:oai:ojs.dobras.emnuvens.com.br:article/70
Online Access:https://dobras.emnuvens.com.br/dobras/article/view/70
Access Level:Open access
Keyword:media consumption
mediatization
model.
consumo midiático
midiatização
modelo.
Description
Summary:Based on my doctoral thesis Living a project in family: media consumption, female beauty and the youthful dream of becoming a professional model, that investigates the participation of the media (and also family) in the construction of the desire to be a professional model. The discussion is centered on the analysis of quantitative data on the media consumption of the informants, built from questionnaires applied on-line and in person with 79 girls between 12 and 25 who dream of having this profession. The process of mediatization is the context from which we seek to understand the empirical.