PROSUMIDORES: NUEVOS AGENTES SOCIALES

The processes of appropriation of technology have generated changes in the role that the young people had as audiences before the traditional media: they moved from audiences subject to the logics of production and diffusion established by companies and media institutions, to interactive Internet us...

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Detalhes bibliográficos
Autores: 367818, BECERRA ROMERO, AMERICA TONANTZIN
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2014
País:México
Recursos:Universidad Autónoma de Nayarit
Repositorio:Repositorio Institucional Aramara de la UAN
Idioma:español
OAI Identifier:oai:dspace.uan.mx:123456789/688
Acesso em linha:http://dspace.uan.mx:8080/jspui/handle/123456789/688
Access Level:acceso abierto
Palavra-chave:Prosumidores
Prosumers
agentes sociales
Social partners
tecnología
technology
CIENCIAS SOCIALES [5]
Descrição
Resumo:The processes of appropriation of technology have generated changes in the role that the young people had as audiences before the traditional media: they moved from audiences subject to the logics of production and diffusion established by companies and media institutions, to interactive Internet users; That is to say, they are prosumidores (acronym of producer and consumer).