Self-help industry and neoliberal governmentality: the reconfiguration of the citizen role

The neoliberal model proposes a reformulation of the roles of the State, the market and society. It argues that the market is the most efficient organ for the distribution of wealth. In this context, a discourse emerges that promotes the idea that citizens are responsible for generating their own de...

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Detalhes bibliográficos
Autor: Ortiz Gómez, María Guadalupe
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2016
País:México
Recursos:Benemérita Universidad Autónoma de Puebla
Repositorio:Repositorio Institucional de Acceso Abierto RIAA-BUAP
Idioma:español
OAI Identifier:oai:repositorioinstitucional.buap.mx:20.500.12371/4116
Acesso em linha:http://www.apps.buap.mx/ojs3/index.php/tlamelaua/article/view/204
https://hdl.handle.net/20.500.12371/4116
Access Level:acceso abierto
Palavra-chave:Neoliberalism; Self-Made Industry; Neoliberal Governmentality; Citizen Role
Ciencias políticas
Neoliberalismo, industria de autoayuda; gubernamentalidad neoliberal; rol ciudadano.
Descrição
Resumo:The neoliberal model proposes a reformulation of the roles of the State, the market and society. It argues that the market is the most efficient organ for the distribution of wealth. In this context, a discourse emerges that promotes the idea that citizens are responsible for generating their own development opportunities. These approaches are promoted through public policy, the mass media and cultural industries. It highlights the proliferation of self-help literature, fromwhich functional ideas are promoted. The individual is solely responsible for his success or failure, which detracts from the importance of the different roles played by the structural conditions. The paper analyzes the affinities between self-made literature and neoliberal ideas about the role of citizens.