The first buildings on the web site: early manifestations of Architectural offices on the Internet (1995-2000)

[EN] This paper compares some of the first websites launched by architectural offices in the second half of the 1990s. The study reveals, firstly, the main constraints posed by the World Wide Web to the public dissemination of architects’ production and, secondly, the two strategies that would rule...

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Detalles Bibliográficos
Autores: Juan Liñán, Lluis, Maruri González de Mendoza, Nicolás
Tipo de recurso: artículo
Fecha de publicación:2021
País:España
Institución:Universitat Politècnica de València (UPV)
Repositorio:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
Idioma:español
inglés
OAI Identifier:oai:riunet.upv.es:10251/169556
Acceso en línea:https://riunet.upv.es/handle/10251/169556
Access Level:acceso abierto
Palabra clave:Internet
Communication
MVRDV
SOM
Snøhetta
Representation
Comunicación
Representación gráfica
Descripción
Sumario:[EN] This paper compares some of the first websites launched by architectural offices in the second half of the 1990s. The study reveals, firstly, the main constraints posed by the World Wide Web to the public dissemination of architects’ production and, secondly, the two strategies that would rule the online communication of architecture ever since. On the one hand, corporate offices like SOM or Foster and Partners understood the new medium as a tool that would facilitate the dissemination of the office’s identity. To harvest this potential, their work had to be published online in a succinct, interactive, and stable fashion by means of photographs and renderings. On the other hand, emergent offices such as MVRDV and Snøhetta decided to use the new medium to push the boundaries of their work and to test new techniques of representation and graphic expression.