Information impact on consumers' perceptions towards aquaculture: Dismantling the myth about feeds for farmed fish
Aquaculture products are commonplace in markets around the world. However, despite efforts to minimize the negative perceptions towards aquaculture, several misbeliefs or myths still persist, and thus globally consumers tend to value wild fish more highly than farmed fish . The lack of information h...
| Autores: | , , , , , , , |
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| Tipo de recurso: | artículo |
| Fecha de publicación: | 2021 |
| País: | España |
| Institución: | Universitat Politècnica de Catalunya (UPC) |
| Repositorio: | UPCommons. Portal del coneixement obert de la UPC |
| Idioma: | inglés |
| OAI Identifier: | oai:upcommons.upc.edu:2117/358198 |
| Acceso en línea: | https://hdl.handle.net/2117/358198 https://dx.doi.org/10.1016/j.aquaculture.2021.737137 |
| Access Level: | acceso abierto |
| Palabra clave: | Aquaculture Seafood consumption Perception Sociodemographic factors Knowledge about aquaculture Agrotech Aqüicultura Àrees temàtiques de la UPC::Enginyeria agroalimentària::Pesca::Aqüicultura |
| Sumario: | Aquaculture products are commonplace in markets around the world. However, despite efforts to minimize the negative perceptions towards aquaculture, several misbeliefs or myths still persist, and thus globally consumers tend to value wild fish more highly than farmed fish . The lack of information has been shown to be one of the most important causes of this preference, driving buying decisions to be more emotional than rational. The aim of this study was to determine whether scientific-supported information contrasting one myth could contribute to a better perception of farmed products. |
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