Distilling the value of public service media: Towards a tenable conceptualization in the European framework

This paper problematises the difficulty of defining the public value of public service media. Through a double qualitative methodology, a series of components are identified and assessed in order to propose a tenable conceptualisation in the European framework. First, a qualitative analysis of the m...

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Detalles Bibliográficos
Autores: Cañedo, Azahara, Rodríguez Castro, Marta, López Cepeda, Ana María
Tipo de recurso: artículo
Fecha de publicación:2022
País:España
Institución:Universidad de Santiago de Compostela (USC)
Repositorio:Minerva. Repositorio Institucional de la Universidad de Santiago de Compostela
Idioma:inglés
OAI Identifier:oai:minerva.usc.gal:10347/37809
Acceso en línea:https://hdl.handle.net/10347/37809
Access Level:acceso abierto
Palabra clave:Valor público
Misión de servicio público
Televisión pública
Media policy
Políticas de comunicación
Public service media
Public value
Public broadcasters' mission
Multiplatform context
Descripción
Sumario:This paper problematises the difficulty of defining the public value of public service media. Through a double qualitative methodology, a series of components are identified and assessed in order to propose a tenable conceptualisation in the European framework. First, a qualitative analysis of the main legislations in force (n=44) and the grey literature public service media organisations display on their websites (n=14) was developed to extract, on an exploratory basis, the common constituent components of public value. Based on this, we developed a guided focus group of experts (n=15) to help us build a conception of public service media’s value that can retain its validity for a long period of time in the multiplatform era. The results highlight the problems in proposing a single definition given the socio-political diversity of the spaces in which public service media operate and the uncertainty of a constantly changing audiovisual context.