Introduction. The Values of Public Service Media in the Internet Society

Public Service Media (PSM) organizations have been facing major challenges as digital platforms disrupt the media environment, consumption habits change, their funding models are reformed, and attacks from political actors intensify. In this situation, the best solution for PSM to build a case for t...

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Detalles Bibliográficos
Autores: Rodríguez Castro, Marta, Campos Freire, Francisco, Túñez López, Miguel
Tipo de recurso: capítulo de libro
Fecha de publicación:2021
País:España
Institución:Universidad de Santiago de Compostela (USC)
Repositorio:Minerva. Repositorio Institucional de la Universidad de Santiago de Compostela
Idioma:inglés
OAI Identifier:oai:minerva.usc.gal:10347/37860
Acceso en línea:https://hdl.handle.net/10347/37860
Access Level:acceso abierto
Palabra clave:Public value
Valor público
Public service media
Medios públicos
Descripción
Sumario:Public Service Media (PSM) organizations have been facing major challenges as digital platforms disrupt the media environment, consumption habits change, their funding models are reformed, and attacks from political actors intensify. In this situation, the best solution for PSM to build a case for themselves and navigate the storm is to use their values as a compass. The combination of core, traditional values and new, emerging ones is key for PSM to adapt to the transformation of the current societies’ communication needs and thus legitimize themselves in front of the citizens they serve. This book presents different ways in which PSM can create value for different stakeholders, in different contexts and through different means.