Digital Inclusion of Businesswomen and Women Entrepreneurs through Social Networks in the Informal Environment

With the diffusion of Web 2.0, opportunities for collaboration, participation and training in the professional environment have widened. The purpose of this study is to examine the impact of family set-up on the use of social networks by entrepreneurial women and businesswomen. Epistemologically, th...

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Detalles Bibliográficos
Autores: Gutiérrez Esteban, Prudencia, Rodríguez Miranda, Francisco Paula, Cubo Delgado, Sixto, Hernández Rincón, María Lourdes
Tipo de recurso: artículo
Fecha de publicación:2021
País:España
Institución:Universidad de Huelva (UHU)
Repositorio:Arias Montano. Repositorio Institucional de la Universidad de Huelva
Idioma:inglés
OAI Identifier:oai:ariasmontano.uhu.es:10272/20735
Acceso en línea:http://hdl.handle.net/10272/20735
Access Level:acceso abierto
Palabra clave:Digital inclusion
Businesswomen
Women entrepreneurs
Social networks
Descriptive design
Inclusión digital
Empresarias
Emprendedoras
Redes sociales
Estudio descriptivo
58 Pedagogía
Descripción
Sumario:With the diffusion of Web 2.0, opportunities for collaboration, participation and training in the professional environment have widened. The purpose of this study is to examine the impact of family set-up on the use of social networks by entrepreneurial women and businesswomen. Epistemologically, the study is based on the logical positivism and the hypothetical-deductive method. From a methodological point of view, this research is quantitative and presents a descriptive design. The participants in the study are woman from Extremadura and Andalucia (Spain), 477 entrepreneurs and 126 businesswomen. The forms of use of social networks by businesswomen and women entrepreneurs varies according to age-group. However, the age does not appear to have any impact on the places where social networks are used. The results lead us to believe that, in order to attain equality in the domain of digital inclusion, it is necessary to set up formal digital training to increase their digital presence and participation.