Political conversations on Twitter in a disruptive scenario: The role of &quot

[EN] During election campaigns, candidates, parties, and media share their relevance on Twitter with a group of especially active users, aligned with a particular party. This paper introduces the profile of ¿party evangelists,¿ and explores the activity and effects these users had on the general pol...

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Authors: Baviera, Tomás|||0000-0002-2331-6628, Sampietro, Agnese, García-Ull, Francisco J.
Format: article
Publication Date:2019
Country:España
Institution:Universitat Politècnica de València (UPV)
Repository:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
Language:English
OAI Identifier:oai:riunet.upv.es:10251/160585
Online Access:https://riunet.upv.es/handle/10251/160585
Access Level:Open access
Keyword:Electoral campaigns
Homophily
Political communication
Sentiment analysis
Twitter
COMERCIALIZACION E INVESTIGACION DE MERCADOS
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spelling Political conversations on Twitter in a disruptive scenario: The role of &quotparty evangelists&quotduring the 2015 Spanish general electionsBaviera, Tomás|||0000-0002-2331-6628Sampietro, AgneseGarcía-Ull, Francisco J.Electoral campaignsHomophilyPolitical communicationSentiment analysisTwitterCOMERCIALIZACION E INVESTIGACION DE MERCADOS[EN] During election campaigns, candidates, parties, and media share their relevance on Twitter with a group of especially active users, aligned with a particular party. This paper introduces the profile of ¿party evangelists,¿ and explores the activity and effects these users had on the general political conversation during the 2015 Spanish general election. On that occasion, the electoral expectations were uncertain for the two major parties (PP and PSOE) because of the rise of two emerging parties that were disrupting the political status quo (Podemos and Ciudadanos). This was an ideal situation to assess the differences between the evangelists of established and emerging parties. The paper evaluates two aspects of the political conversation based on a corpus of 8.9 million tweets: the retweet- ing effectiveness, and the sentiment analysis of the overall conver- sation. We found that one of the emerging party¿s evangelists dominated message dissemination to a much greater extent.The present research was supported by the Ministerio de Economia y Competitividad [CSO2013-43960-R] [CSO2016-77331-C2-1-R]. The present research was supported by the Ministerio de Economia y Competitividad, Spain, under Grants CSO2013-43960-R ("2015-2016 Spanish political parties' online campaign strategies") and CSO2016-77331-C2-1-R ("Strategies, agendas and discourse in electoral cybercampaigns: media and citizens"). This work was possible thanks to help received from Emilio Giner in his task of extracting the corpus of tweets and from assistance provided by Mike Thelwall and David Vilares in the use of the SentiStrength application. We have benefited from valuable comments on drafts of this article from professors Joaquín Aldás, Amparo Baviera-Puig, Guillermo López-García, and especially Lidia Valera-Ordaz.Taylor & FrancisFacultad de Administración y Dirección de EmpresasDepartamento de Economía y Ciencias SocialesMinisterio de Economía y CompetitividadRepositorio Institucional de la Universitat Politècnica de València Riunet20192019-01-01journal articlehttp://purl.org/coar/resource_type/c_6501VoRhttp://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/articleapplication/pdfapplication/pdfhttps://riunet.upv.es/handle/10251/160585reponame:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valénciainstname:Universitat Politècnica de València (UPV)InglésengMinisterio de Economía y Competitividad http://dx.doi.org/10.13039/501100003329 CSO2016-77331-C2-1-R ESTRATEGIAS, AGENDAS Y DISCURSOS EN LAS CIBERCAMPAÑAS ELECTORALES: MEDIOS DE COMUNICACION Y CIUDADANOSMinisterio de Economía y Competitividad http://dx.doi.org/10.13039/501100003329 CSO2013-43960-R LOS FLUJOS DE COMUNICACION EN LOS PROCESOS DE MOVILIZACION POLITICA: MEDIOS, BLOGS Y LIDERES DE OPINIONopen accesshttp://purl.org/coar/access_right/c_abf2Reserva de todos los derechoshttp://rightsstatements.org/vocab/InC/1.0/info:eu-repo/semantics/openAccessoai:riunet.upv.es:10251/1605852026-06-13T07:49:27Z
dc.title.none.fl_str_mv Political conversations on Twitter in a disruptive scenario: The role of &quot
party evangelists&quot
during the 2015 Spanish general elections
title Political conversations on Twitter in a disruptive scenario: The role of &quot
spellingShingle Political conversations on Twitter in a disruptive scenario: The role of &quot
Baviera, Tomás|||0000-0002-2331-6628
Electoral campaigns
Homophily
Political communication
Sentiment analysis
Twitter
COMERCIALIZACION E INVESTIGACION DE MERCADOS
title_short Political conversations on Twitter in a disruptive scenario: The role of &quot
title_full Political conversations on Twitter in a disruptive scenario: The role of &quot
title_fullStr Political conversations on Twitter in a disruptive scenario: The role of &quot
title_full_unstemmed Political conversations on Twitter in a disruptive scenario: The role of &quot
title_sort Political conversations on Twitter in a disruptive scenario: The role of &quot
dc.creator.none.fl_str_mv Baviera, Tomás|||0000-0002-2331-6628
Sampietro, Agnese
García-Ull, Francisco J.
author Baviera, Tomás|||0000-0002-2331-6628
author_facet Baviera, Tomás|||0000-0002-2331-6628
Sampietro, Agnese
García-Ull, Francisco J.
author_role author
author2 Sampietro, Agnese
García-Ull, Francisco J.
author2_role author
author
dc.contributor.none.fl_str_mv Facultad de Administración y Dirección de Empresas
Departamento de Economía y Ciencias Sociales
Ministerio de Economía y Competitividad
Repositorio Institucional de la Universitat Politècnica de València Riunet
dc.subject.none.fl_str_mv Electoral campaigns
Homophily
Political communication
Sentiment analysis
Twitter
COMERCIALIZACION E INVESTIGACION DE MERCADOS
topic Electoral campaigns
Homophily
Political communication
Sentiment analysis
Twitter
COMERCIALIZACION E INVESTIGACION DE MERCADOS
description [EN] During election campaigns, candidates, parties, and media share their relevance on Twitter with a group of especially active users, aligned with a particular party. This paper introduces the profile of ¿party evangelists,¿ and explores the activity and effects these users had on the general political conversation during the 2015 Spanish general election. On that occasion, the electoral expectations were uncertain for the two major parties (PP and PSOE) because of the rise of two emerging parties that were disrupting the political status quo (Podemos and Ciudadanos). This was an ideal situation to assess the differences between the evangelists of established and emerging parties. The paper evaluates two aspects of the political conversation based on a corpus of 8.9 million tweets: the retweet- ing effectiveness, and the sentiment analysis of the overall conver- sation. We found that one of the emerging party¿s evangelists dominated message dissemination to a much greater extent.
publishDate 2019
dc.date.none.fl_str_mv 2019
2019-01-01
dc.type.none.fl_str_mv journal article
http://purl.org/coar/resource_type/c_6501
VoR
http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.openaire.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv https://riunet.upv.es/handle/10251/160585
url https://riunet.upv.es/handle/10251/160585
dc.language.none.fl_str_mv Inglés
eng
language_invalid_str_mv Inglés
language eng
dc.relation.none.fl_str_mv Ministerio de Economía y Competitividad http://dx.doi.org/10.13039/501100003329 CSO2016-77331-C2-1-R ESTRATEGIAS, AGENDAS Y DISCURSOS EN LAS CIBERCAMPAÑAS ELECTORALES: MEDIOS DE COMUNICACION Y CIUDADANOS
Ministerio de Economía y Competitividad http://dx.doi.org/10.13039/501100003329 CSO2013-43960-R LOS FLUJOS DE COMUNICACION EN LOS PROCESOS DE MOVILIZACION POLITICA: MEDIOS, BLOGS Y LIDERES DE OPINION
dc.rights.none.fl_str_mv open access
http://purl.org/coar/access_right/c_abf2
Reserva de todos los derechos
http://rightsstatements.org/vocab/InC/1.0/
dc.rights.openaire.fl_str_mv info:eu-repo/semantics/openAccess
rights_invalid_str_mv open access
http://purl.org/coar/access_right/c_abf2
Reserva de todos los derechos
http://rightsstatements.org/vocab/InC/1.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Taylor & Francis
publisher.none.fl_str_mv Taylor & Francis
dc.source.none.fl_str_mv reponame:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
instname:Universitat Politècnica de València (UPV)
instname_str Universitat Politècnica de València (UPV)
reponame_str RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
collection RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15.300719

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