Digital Membership and Activist Strategies in Spanish Non-Statewide Parties

By leveraging new Information and Communication Technologies (ICTs), parties can promote online forms of engagement and multi-speed membership models, innovating in their recruitment strategies and creating new member roles. This paper aims to analyse the introductionof digital enrolment, multi-spee...

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Detalles Bibliográficos
Autor: Mompó, Adrià
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2024
País:España
Institución:Universitat Oberta de Catalunya (UOC)
Repositorio:O2, repositorio institucional de la UOC
OAI Identifier:oai:openaccess.uoc.edu:10609/153298
Acceso en línea:https://hdl.handle.net/10609/153298
http://doi.org/2-s2.0-85216250753
Access Level:acceso abierto
Palabra clave:digital enrolment
multi-speed membership models
cyber-activism
membership strategies
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spelling Digital Membership and Activist Strategies in Spanish Non-Statewide PartiesMompó, Adriàdigital enrolmentmulti-speed membership modelscyber-activismmembership strategiesBy leveraging new Information and Communication Technologies (ICTs), parties can promote online forms of engagement and multi-speed membership models, innovating in their recruitment strategies and creating new member roles. This paper aims to analyse the introductionof digital enrolment, multi-speed membership options and cyber-activism in Spanish non-statewide parties (NSWPs). Our findings are based on a comparative case study of twelve parties, and data have been collected through interviews with staff members, along with the observation of their recruitment websites and statutes. Most NSWPs in Spain have developed online and multi-speed membership options. The majority of these onlinesupporter roles are focused on campaign volunteering and activism, while democratic engagement is secondary. Moreover, NSWP membership structures present hybrid models, combining online and offline activities. This study contributes to a better understanding of small and regional parties’ membership structures, bringing new evidence about the challenges and possibilities of digital membership beyond mainstream parties.Univerzita Karlova v Praze, Fakulta sociálních věd202520252024info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://hdl.handle.net/10609/153298http://doi.org/2-s2.0-85216250753reponame:O2, repositorio institucional de la UOCinstname:Universitat Oberta de Catalunya (UOC)InglésActa Politologica, 2024, 2Attribution 4.0 Internationalhttps://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessoai:openaccess.uoc.edu:10609/1532982026-05-28T12:42:01Z
dc.title.none.fl_str_mv Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
title Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
spellingShingle Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
Mompó, Adrià
digital enrolment
multi-speed membership models
cyber-activism
membership strategies
title_short Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
title_full Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
title_fullStr Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
title_full_unstemmed Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
title_sort Digital Membership and Activist Strategies in Spanish Non-Statewide Parties
dc.creator.none.fl_str_mv Mompó, Adrià
author Mompó, Adrià
author_facet Mompó, Adrià
author_role author
dc.subject.none.fl_str_mv digital enrolment
multi-speed membership models
cyber-activism
membership strategies
topic digital enrolment
multi-speed membership models
cyber-activism
membership strategies
description By leveraging new Information and Communication Technologies (ICTs), parties can promote online forms of engagement and multi-speed membership models, innovating in their recruitment strategies and creating new member roles. This paper aims to analyse the introductionof digital enrolment, multi-speed membership options and cyber-activism in Spanish non-statewide parties (NSWPs). Our findings are based on a comparative case study of twelve parties, and data have been collected through interviews with staff members, along with the observation of their recruitment websites and statutes. Most NSWPs in Spain have developed online and multi-speed membership options. The majority of these onlinesupporter roles are focused on campaign volunteering and activism, while democratic engagement is secondary. Moreover, NSWP membership structures present hybrid models, combining online and offline activities. This study contributes to a better understanding of small and regional parties’ membership structures, bringing new evidence about the challenges and possibilities of digital membership beyond mainstream parties.
publishDate 2024
dc.date.none.fl_str_mv 2024
2025
2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/10609/153298
http://doi.org/2-s2.0-85216250753
url https://hdl.handle.net/10609/153298
http://doi.org/2-s2.0-85216250753
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv Acta Politologica, 2024, 2
dc.rights.none.fl_str_mv Attribution 4.0 International
https://creativecommons.org/licenses/by/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Attribution 4.0 International
https://creativecommons.org/licenses/by/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Univerzita Karlova v Praze, Fakulta sociálních věd
publisher.none.fl_str_mv Univerzita Karlova v Praze, Fakulta sociálních věd
dc.source.none.fl_str_mv reponame:O2, repositorio institucional de la UOC
instname:Universitat Oberta de Catalunya (UOC)
instname_str Universitat Oberta de Catalunya (UOC)
reponame_str O2, repositorio institucional de la UOC
collection O2, repositorio institucional de la UOC
repository.name.fl_str_mv
repository.mail.fl_str_mv
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