Proposing new variables for the identification of strategic groups in franchising

The identification of strategic groups in the Spanish franchising area is the main aim of this study. The authors have added some new strategic variables (not used before) to the study and have classified franchisors between sectors and distribution strategy. The results reveal the existence of four...

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Autores: Rondán Cataluña, Francisco Javier, Navarro García, Antonio, Díez de Castro, Enrique Carlos
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2007
País:España
Institución:Universidad de Sevilla (US)
Repositorio:idUS. Depósito de Investigación de la Universidad de Sevilla
OAI Identifier:oai:idus.us.es:11441/95728
Acceso en línea:https://hdl.handle.net/11441/95728
Access Level:acceso abierto
Palabra clave:Franchising
Strategic groups
Franchisor strategies
Spain
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spelling Proposing new variables for the identification of strategic groups in franchisingRondán Cataluña, Francisco JavierNavarro García, AntonioDíez de Castro, Enrique CarlosFranchisingStrategic groupsFranchisor strategiesSpainThe identification of strategic groups in the Spanish franchising area is the main aim of this study. The authors have added some new strategic variables (not used before) to the study and have classified franchisors between sectors and distribution strategy. The results reveal the existence of four perfectly differentiated strategic groups (types of franchisors). One of the major implications of this study is that the variables that build a strategic group vary depending on the respective sector the network operates in and its distribution strategy. This fact indicates that including sector and distribution strategy is absolutely necessary to achieve good classifications of franchisor typesSpringerAdministración de Empresas y Marketing2007info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://hdl.handle.net/11441/95728reponame:idUS. Depósito de Investigación de la Universidad de Sevillainstname:Universidad de Sevilla (US)EspañolInternational Entrepreneurship and Management Journal, 3 (4), 355-377.https://link.springer.com/content/pdf/10.1007/s11365-007-0043-2.pdfinfo:eu-repo/semantics/openAccessoai:idus.us.es:11441/957282026-06-17T12:51:07Z
dc.title.none.fl_str_mv Proposing new variables for the identification of strategic groups in franchising
title Proposing new variables for the identification of strategic groups in franchising
spellingShingle Proposing new variables for the identification of strategic groups in franchising
Rondán Cataluña, Francisco Javier
Franchising
Strategic groups
Franchisor strategies
Spain
title_short Proposing new variables for the identification of strategic groups in franchising
title_full Proposing new variables for the identification of strategic groups in franchising
title_fullStr Proposing new variables for the identification of strategic groups in franchising
title_full_unstemmed Proposing new variables for the identification of strategic groups in franchising
title_sort Proposing new variables for the identification of strategic groups in franchising
dc.creator.none.fl_str_mv Rondán Cataluña, Francisco Javier
Navarro García, Antonio
Díez de Castro, Enrique Carlos
author Rondán Cataluña, Francisco Javier
author_facet Rondán Cataluña, Francisco Javier
Navarro García, Antonio
Díez de Castro, Enrique Carlos
author_role author
author2 Navarro García, Antonio
Díez de Castro, Enrique Carlos
author2_role author
author
dc.contributor.none.fl_str_mv Administración de Empresas y Marketing
dc.subject.none.fl_str_mv Franchising
Strategic groups
Franchisor strategies
Spain
topic Franchising
Strategic groups
Franchisor strategies
Spain
description The identification of strategic groups in the Spanish franchising area is the main aim of this study. The authors have added some new strategic variables (not used before) to the study and have classified franchisors between sectors and distribution strategy. The results reveal the existence of four perfectly differentiated strategic groups (types of franchisors). One of the major implications of this study is that the variables that build a strategic group vary depending on the respective sector the network operates in and its distribution strategy. This fact indicates that including sector and distribution strategy is absolutely necessary to achieve good classifications of franchisor types
publishDate 2007
dc.date.none.fl_str_mv 2007
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/11441/95728
url https://hdl.handle.net/11441/95728
dc.language.none.fl_str_mv Español
language_invalid_str_mv Español
dc.relation.none.fl_str_mv International Entrepreneurship and Management Journal, 3 (4), 355-377.
https://link.springer.com/content/pdf/10.1007/s11365-007-0043-2.pdf
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Springer
publisher.none.fl_str_mv Springer
dc.source.none.fl_str_mv reponame:idUS. Depósito de Investigación de la Universidad de Sevilla
instname:Universidad de Sevilla (US)
instname_str Universidad de Sevilla (US)
reponame_str idUS. Depósito de Investigación de la Universidad de Sevilla
collection idUS. Depósito de Investigación de la Universidad de Sevilla
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,300724

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