Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation

[EN] The society is changing, leaving the old paradigm of work to a new one that is more dynamic and complex. In this context the way that the people consumes chance. In order to survive this scenery the companies has to innovate, but not only innovate based in the behaviours of the actual users, bu...

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Detalles Bibliográficos
Autores: Fornasier, Cleuza, Demarchi, Ana Paula, Martins, Rosane
Tipo de recurso: capítulo de libro
Fecha de publicación:2016
País:España
Institución:Universitat Politècnica de València (UPV)
Repositorio:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
Idioma:inglés
OAI Identifier:oai:riunet.upv.es:10251/87807
Acceso en línea:https://riunet.upv.es/handle/10251/87807
Access Level:acceso abierto
Palabra clave:Design driven innovation
Visual codes
Design thinking
Design management
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spelling Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovationFornasier, CleuzaDemarchi, Ana PaulaMartins, RosaneDesign driven innovationVisual codesDesign thinkingDesign management[EN] The society is changing, leaving the old paradigm of work to a new one that is more dynamic and complex. In this context the way that the people consumes chance. In order to survive this scenery the companies has to innovate, but not only innovate based in the behaviours of the actual users, but innovate based in a person and its relations that do not exist yet, therefore the companies have to adopt the design driven innovation which brings advances dealing with knowledge of visual codes and meanings. This article aims to demonstrate how the model Strategic Integrator Design Management enhanced (SiDMe), which treat the design as a knowledge and adopt the design thinking, can lead companies to adopt incremental and radical innovation through design driven innovation. To do so it will discourse about the design driven innovation, design Thinking and present the SiDMe conceptual model. This research will work with the ex-post-facto delineation, using ethnography as a strategy, through the non-participant observation. After the application of the model it is evident that by the application of Design Thinking it will be able to help the companies to achieve incremental and radical innovation by the design driven innovation.Editorial Universitat Politècnica de ValènciaRepositorio Institucional de la Universitat Politècnica de València Riunet20162016-10-27book parthttp://purl.org/coar/resource_type/c_3248VoRhttp://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/bookPartapplication/pdfhttps://riunet.upv.es/handle/10251/87807reponame:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valénciainstname:Universitat Politècnica de València (UPV)Inglésengopen accesshttp://purl.org/coar/access_right/c_abf2Reconocimiento - No comercial - Sin obra derivada (by-nc-nd) http://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessoai:riunet.upv.es:10251/878072026-06-13T07:49:27Z
dc.title.none.fl_str_mv Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
title Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
spellingShingle Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
Fornasier, Cleuza
Design driven innovation
Visual codes
Design thinking
Design management
title_short Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
title_full Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
title_fullStr Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
title_full_unstemmed Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
title_sort Design Thinking and its visual codes enhanced by the SiDMe Model as strategy for design driven innovation
dc.creator.none.fl_str_mv Fornasier, Cleuza
Demarchi, Ana Paula
Martins, Rosane
author Fornasier, Cleuza
author_facet Fornasier, Cleuza
Demarchi, Ana Paula
Martins, Rosane
author_role author
author2 Demarchi, Ana Paula
Martins, Rosane
author2_role author
author
dc.contributor.none.fl_str_mv Repositorio Institucional de la Universitat Politècnica de València Riunet
dc.subject.none.fl_str_mv Design driven innovation
Visual codes
Design thinking
Design management
topic Design driven innovation
Visual codes
Design thinking
Design management
description [EN] The society is changing, leaving the old paradigm of work to a new one that is more dynamic and complex. In this context the way that the people consumes chance. In order to survive this scenery the companies has to innovate, but not only innovate based in the behaviours of the actual users, but innovate based in a person and its relations that do not exist yet, therefore the companies have to adopt the design driven innovation which brings advances dealing with knowledge of visual codes and meanings. This article aims to demonstrate how the model Strategic Integrator Design Management enhanced (SiDMe), which treat the design as a knowledge and adopt the design thinking, can lead companies to adopt incremental and radical innovation through design driven innovation. To do so it will discourse about the design driven innovation, design Thinking and present the SiDMe conceptual model. This research will work with the ex-post-facto delineation, using ethnography as a strategy, through the non-participant observation. After the application of the model it is evident that by the application of Design Thinking it will be able to help the companies to achieve incremental and radical innovation by the design driven innovation.
publishDate 2016
dc.date.none.fl_str_mv 2016
2016-10-27
dc.type.none.fl_str_mv book part
http://purl.org/coar/resource_type/c_3248
VoR
http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.openaire.fl_str_mv info:eu-repo/semantics/bookPart
format bookPart
dc.identifier.none.fl_str_mv https://riunet.upv.es/handle/10251/87807
url https://riunet.upv.es/handle/10251/87807
dc.language.none.fl_str_mv Inglés
eng
language_invalid_str_mv Inglés
language eng
dc.rights.none.fl_str_mv open access
http://purl.org/coar/access_right/c_abf2
Reconocimiento - No comercial - Sin obra derivada (by-nc-nd)
http://creativecommons.org/licenses/by-nc-nd/4.0/
dc.rights.openaire.fl_str_mv info:eu-repo/semantics/openAccess
rights_invalid_str_mv open access
http://purl.org/coar/access_right/c_abf2
Reconocimiento - No comercial - Sin obra derivada (by-nc-nd)
http://creativecommons.org/licenses/by-nc-nd/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editorial Universitat Politècnica de València
publisher.none.fl_str_mv Editorial Universitat Politècnica de València
dc.source.none.fl_str_mv reponame:RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
instname:Universitat Politècnica de València (UPV)
instname_str Universitat Politècnica de València (UPV)
reponame_str RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
collection RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia
repository.name.fl_str_mv
repository.mail.fl_str_mv
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