A New Attitudinal Integral-Model to Explain Green Purchase Intention

This study explores the relationship between different implicit and explicit attitudes and green purchase intention. A distinction is made between the cognitive and affective components of implicit attitudes. Negative-oriented attitudes such as cynicism and skepticism are also examined. The data col...

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Authors: Sarabia Andreu, Francisco, Sarabia Sánchez, Francisco José, Moreno Albaladejo, Pablo
Format: article
Publication Date:2019
Country:España
Institution:Universidad Católica San Antonio de Murcia (UCAM)
Repository:RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murcia
OAI Identifier:oai:repositorio.ucam.edu:10952/10050
Online Access:http://hdl.handle.net/10952/10050
Access Level:Open access
Keyword:Implicit Attitudes
Explicit Attitudes
Cognitive Attitudes
Green products
Skepticism
Cynicism
Purchase intention
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spelling A New Attitudinal Integral-Model to Explain Green Purchase IntentionSarabia Andreu, FranciscoSarabia Sánchez, Francisco JoséMoreno Albaladejo, PabloImplicit AttitudesExplicit AttitudesCognitive AttitudesGreen productsSkepticismCynicismPurchase intentionThis study explores the relationship between different implicit and explicit attitudes and green purchase intention. A distinction is made between the cognitive and affective components of implicit attitudes. Negative-oriented attitudes such as cynicism and skepticism are also examined. The data collection process provided 724 responses to two online Implicit Association Tests, followed by a questionnaire on explicit attitudes. Two products (insecticide and toothpaste) in green and conventional formats were used. Each individual responded to a random choice of one of these two products. Structural equation modeling was used to test the research hypotheses. The cognitive and affective components of implicit attitudes were confirmed to be different constructs. Only the cognitive construct was observed to influence attitudes toward green products. Skepticism was observed to negatively influence attitudes toward green products, although it was not found to influence either attitudes toward purchasing green products versus conventional products or purchase intentions. This study offers an innovative approach by examining different types of attitudes that have never been analyzed together in the literature on green products.Administración y Dirección de EmpresasEconomía y Empresa2019info:eu-repo/semantics/articlehttp://hdl.handle.net/10952/10050reponame:RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murciainstname:Universidad Católica San Antonio de Murcia (UCAM)Inglésinfo:eu-repo/semantics/openAccessoai:repositorio.ucam.edu:10952/100502026-06-07T18:35:21Z
dc.title.none.fl_str_mv A New Attitudinal Integral-Model to Explain Green Purchase Intention
title A New Attitudinal Integral-Model to Explain Green Purchase Intention
spellingShingle A New Attitudinal Integral-Model to Explain Green Purchase Intention
Sarabia Andreu, Francisco
Implicit Attitudes
Explicit Attitudes
Cognitive Attitudes
Green products
Skepticism
Cynicism
Purchase intention
title_short A New Attitudinal Integral-Model to Explain Green Purchase Intention
title_full A New Attitudinal Integral-Model to Explain Green Purchase Intention
title_fullStr A New Attitudinal Integral-Model to Explain Green Purchase Intention
title_full_unstemmed A New Attitudinal Integral-Model to Explain Green Purchase Intention
title_sort A New Attitudinal Integral-Model to Explain Green Purchase Intention
dc.creator.none.fl_str_mv Sarabia Andreu, Francisco
Sarabia Sánchez, Francisco José
Moreno Albaladejo, Pablo
author Sarabia Andreu, Francisco
author_facet Sarabia Andreu, Francisco
Sarabia Sánchez, Francisco José
Moreno Albaladejo, Pablo
author_role author
author2 Sarabia Sánchez, Francisco José
Moreno Albaladejo, Pablo
author2_role author
author
dc.subject.none.fl_str_mv Implicit Attitudes
Explicit Attitudes
Cognitive Attitudes
Green products
Skepticism
Cynicism
Purchase intention
topic Implicit Attitudes
Explicit Attitudes
Cognitive Attitudes
Green products
Skepticism
Cynicism
Purchase intention
description This study explores the relationship between different implicit and explicit attitudes and green purchase intention. A distinction is made between the cognitive and affective components of implicit attitudes. Negative-oriented attitudes such as cynicism and skepticism are also examined. The data collection process provided 724 responses to two online Implicit Association Tests, followed by a questionnaire on explicit attitudes. Two products (insecticide and toothpaste) in green and conventional formats were used. Each individual responded to a random choice of one of these two products. Structural equation modeling was used to test the research hypotheses. The cognitive and affective components of implicit attitudes were confirmed to be different constructs. Only the cognitive construct was observed to influence attitudes toward green products. Skepticism was observed to negatively influence attitudes toward green products, although it was not found to influence either attitudes toward purchasing green products versus conventional products or purchase intentions. This study offers an innovative approach by examining different types of attitudes that have never been analyzed together in the literature on green products.
publishDate 2019
dc.date.none.fl_str_mv 2019
dc.type.none.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv http://hdl.handle.net/10952/10050
url http://hdl.handle.net/10952/10050
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.source.none.fl_str_mv reponame:RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murcia
instname:Universidad Católica San Antonio de Murcia (UCAM)
instname_str Universidad Católica San Antonio de Murcia (UCAM)
reponame_str RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murcia
collection RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murcia
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,812429

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