Gestión de negocio y su incidencia en el comercio formal de la ciudad de quevedo parroquia la esperanza, periodo 2019 – 2020. proyecto de factibilidad de un complejo turístico.

This research seeks to determine the feasibility and socio-economic profitability that will have the creation of a Tourist Complex, in the Parish of Hope of the Canton Quevedo, this proposal is formulated with the need to know that there is no place of distraction, where the family can go and have t...

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Detalhes bibliográficos
Autor: Valero Zambrano, Katiuska Elizabeth
Formato: tesis de maestría
Estado:Versión publicada
Fecha de publicación:2021
País:Ecuador
Recursos:Universidad Técnica Estatal de Quevedo
Repositorio:Repositorio Universidad Técnica Estatal de Quevedo
Idioma:español
OAI Identifier:oai:repositorio.uteq.edu.ec:43000/6366
Acesso em linha:https://repositorio.uteq.edu.ec/handle/43000/6366
Access Level:acceso abierto
Palavra-chave:Investigación
Turismo
Organización
Estudio Financiero
Descrição
Resumo:This research seeks to determine the feasibility and socio-economic profitability that will have the creation of a Tourist Complex, in the Parish of Hope of the Canton Quevedo, this proposal is formulated with the need to know that there is no place of distraction, where the family can go and have the security of spending a pleasant and quiet time. The research was descriptive which designed a questionnaire with questions addressed to the population and authorities of the parish board; Thes which were presented clearly by means of tables and graphs, with their respective analysis for their best understanding, in order to know the tastes and needs that the people who live in the area and surrounding places, which were accepted in a positive way obtaining 67.7% for the creation of the tourist complex in the area. The organization of the Complex was determined through its Mission, Vision, Principles and Values, fundamental pillars for the proper internal functioning of the company, in addition professional profiles were designed according to the role and responsibility that each person to be hired with the aim of providing a quality service to national and international tourists. You will also be able to observe the revenue, costs and expenses projected in 5 years which determine the feasibility and feasibility of this project, ensuring the return of the capital invested, obtaining profitability from the first year of operations so it is recommended to start up for the creation of the Bambo Park resort. Keywords: Research, Tourism, Organization, Financial Study.