Responsabilidad social empresarial y longevidad. El caso de microempresas del sector comercial en Palenque y Catazajá, Chiapas

Social responsibility today involves collaboration between communities and companies, which entails a clear awareness that actions today will have an impact on the future and, in this sense, that corporate social responsibility (csr) is responsible for the well-being of company, community and enviro...

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Bibliographic Details
Authors: García Álvarez, Hugo, López Franco, Verania Montserrat
Format: article
Status:Published version
Publication Date:2021
Country:Colombia
Institution:Universidad Santo Tomás
Repository:Repositorio Institucional USTA
Language:Spanish
OAI Identifier:oai:repository.usta.edu.co:11634/41333
Online Access:https://revistas.usantotomas.edu.co/index.php/activos/article/view/7292
Access Level:Open access
Keyword:corporate social responsibility
microenterprises
Chiapas and longevity
responsabilidad social empresarial
microempresas
Chiapas y logevidad
Description
Summary:Social responsibility today involves collaboration between communities and companies, which entails a clear awareness that actions today will have an impact on the future and, in this sense, that corporate social responsibility (csr) is responsible for the well-being of company, community and environment. This study found that, overall, microenterprises in Palenque and Catazajá (n=95) do comply with the three main aspects of corporate social responsibility, with a good balance between the social (3.77), the economic (3.70), and the environmental (3.87). Just under half of the companies (n=40) have been implementing some of these strategies for 10 years, which “supports” the notion that csr contributes to their longevity.