The discursive construction of value in the technology transfer process
The relevance that innovation has acquired in the last decade has led emerging countries like Chile to foster the link between academia and industry and, in this way, increasingly promote Technology Transfer. This transfer process is often carried out by a university and consists of transforming, th...
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| Tipo de recurso: | tesis doctoral |
| Estado: | Versión publicada |
| Fecha de publicación: | 2020 |
| País: | Chile |
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| Palabra clave: | Humanidades Lenguage y Literatura Lingüística |
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The discursive construction of value in the technology transfer process La construcción discursiva del valor en el proceso de transferencia tecnológica |
| title |
The discursive construction of value in the technology transfer process |
| spellingShingle |
The discursive construction of value in the technology transfer process Varas Espinoza, German Humanidades Lenguage y Literatura Lingüística |
| title_short |
The discursive construction of value in the technology transfer process |
| title_full |
The discursive construction of value in the technology transfer process |
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The discursive construction of value in the technology transfer process |
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The discursive construction of value in the technology transfer process |
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The discursive construction of value in the technology transfer process |
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Varas Espinoza, German |
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Varas Espinoza, German |
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Varas Espinoza, German |
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author |
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Oteíza, Teresa Pina-Stranger, Alvaro |
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UNIVERSIDAD CATOLICA |
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Humanidades |
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Humanidades Lenguage y Literatura Lingüística |
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Lenguage y Literatura |
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Lingüística |
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The relevance that innovation has acquired in the last decade has led emerging countries like Chile to foster the link between academia and industry and, in this way, increasingly promote Technology Transfer. This transfer process is often carried out by a university and consists of transforming, through an Office of Technology Transfer and Licensing (OTTL), a research result into a technology that should generate economic and social benefit. Technology transfer as a social and collective practice requires, on the one hand, that OTTL agents “create value” about their roles and performance and, on the other, that entrepreneurial academics “create value” about their technologies. Within the framework of Discourse Studies and with a socio-constructionist approach, this doctoral research has aimed to understand the way in which value is constructed discursively in the process of technology transfer managed by the Office of Transfer and Development, the OTTL from Pontificia Universidad Catolica de Chile. For this, an analytical model, integrating key notions of social semiotics (in particular, the appraisal model of Martin & White, 2005; and the visual grammar of Kress and van Leeuwen, 2006, among others) and sociology knowledge (Keller, 2005, 2013), was designed to describe the vindication and circulation of value among OTTL agents and entrepreneurial scientists from social sciences and engineering. To observe the discursive construction in its spatiotemporal dimension, our corpus includes a set of multisemiotic data, issued between 2014, year in which the OTTL was launched, and 2018, date in which after four years of operation the institution had already reached a certain degree of maturity in their organizational and discursive processes. Among the most relevant results, the analysis of the data related to the OTTL allowed us to recognize at least two key aspects: on the one hand, the OTTL workers value their work, especially during its Public Account, evoking capacity meanings, related to the number of patent applications, which are usually intensified by means of “fuzzy quantification” (e.g., “more than 20 applications”, “about 50 million pesos”). On the other hand, the OTTL, after two years of operation, tends to multimodally value its mission through the elaboration of a discourse inclined towards a “social impact”. Finally, the analysis of entrepreneurial scientists’ discourse revealed how the normative alignment (misalignment in some cases) is configured between researchers, OTTL agents and the university with respect to the process of technology transfer. This doctoral research seeks to contribute to the knowledge of a social practice that is constructed discursively as a mechanism that articulates academia and industry to supposedly impact people’s quality of life. |
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UNIVERSIDAD CATOLICAVaras Espinoza, German2020https://hdl.handle.net/10533/252929http://purl.org/coar/access_right/c_abf2LingüísticaLenguage y LiteraturaHumanidadesThe discursive construction of value in the technology transfer processOteíza, TeresaPina-Stranger, AlvaroUNIVERSIDAD CATOLICAChileVaras Espinoza, German2021-08-24T20:00:37Z2022-08-23T12:21:51Z2021-08-24T20:00:37Z2022-08-23T12:21:51Z2020The relevance that innovation has acquired in the last decade has led emerging countries like Chile to foster the link between academia and industry and, in this way, increasingly promote Technology Transfer. This transfer process is often carried out by a university and consists of transforming, through an Office of Technology Transfer and Licensing (OTTL), a research result into a technology that should generate economic and social benefit. Technology transfer as a social and collective practice requires, on the one hand, that OTTL agents “create value” about their roles and performance and, on the other, that entrepreneurial academics “create value” about their technologies. Within the framework of Discourse Studies and with a socio-constructionist approach, this doctoral research has aimed to understand the way in which value is constructed discursively in the process of technology transfer managed by the Office of Transfer and Development, the OTTL from Pontificia Universidad Catolica de Chile. For this, an analytical model, integrating key notions of social semiotics (in particular, the appraisal model of Martin & White, 2005; and the visual grammar of Kress and van Leeuwen, 2006, among others) and sociology knowledge (Keller, 2005, 2013), was designed to describe the vindication and circulation of value among OTTL agents and entrepreneurial scientists from social sciences and engineering. To observe the discursive construction in its spatiotemporal dimension, our corpus includes a set of multisemiotic data, issued between 2014, year in which the OTTL was launched, and 2018, date in which after four years of operation the institution had already reached a certain degree of maturity in their organizational and discursive processes. Among the most relevant results, the analysis of the data related to the OTTL allowed us to recognize at least two key aspects: on the one hand, the OTTL workers value their work, especially during its Public Account, evoking capacity meanings, related to the number of patent applications, which are usually intensified by means of “fuzzy quantification” (e.g., “more than 20 applications”, “about 50 million pesos”). On the other hand, the OTTL, after two years of operation, tends to multimodally value its mission through the elaboration of a discourse inclined towards a “social impact”. Finally, the analysis of entrepreneurial scientists’ discourse revealed how the normative alignment (misalignment in some cases) is configured between researchers, OTTL agents and the university with respect to the process of technology transfer. This doctoral research seeks to contribute to the knowledge of a social practice that is constructed discursively as a mechanism that articulates academia and industry to supposedly impact people’s quality of life.La relevancia que la innovación ha alcanzado en la actualidad ha llevado a que países emergentes como Chile propicien el vínculo entre academia e industria y, de esta manera, fomenten cada vez más la Transferencia Tecnológica. El proceso de transferencia se realiza a menudo al interior de una universidad y consiste en transformar, a través de una Oficina de Transferencia y Licenciamiento (OTL), un resultado de investigación en una tecnología que idealmente genere beneficios económicos y sociales. La transferencia en tanto práctica social y colectiva requiere, por un lado, que los funcionarios de las OTL valoricen su rol o desempeño y, por otro, que los “académicos emprendedores” valoricen sus tecnologías. En el marco de los Estudios del Discurso y con un enfoque socio-construccionista, el objetivo de esta investigación ha sido comprender la manera en que se construye discursivamente el valor en el proceso de transferencia tecnológica que gestiona la Dirección de Transferencia y Desarrollo, la OTL de la Pontificia Universidad Católica de Chile. Para esto, se diseñó un modelo analítico que, integrando nociones claves de la semiótica social (en particular, el modelo de valoración de Martin & White, 2005; y la gramática visual de Kress y van Leeuwen, 2006, entre otros) y la sociología del conocimiento (Keller, 2005, 2013), nos permitió describir la reivindicación y la circulación del valor entre funcionarios de la OTL y académicos emprendedores de las ciencias sociales y las ingenierías. Para observar la construcción discursiva en su dimensión espaciotemporal, el corpus incluye un conjunto de datos multisemióticos, emitidos entre 2014, fecha de la puesta en marcha de la OTL, y 2018, periodo en que luego de cuatro años de funcionamiento la institución ya ha alcanzado un cierto grado de madurez en sus procesos organizacionales y discursivos. Entre los resultados más relevantes, el análisis de los textos relacionados con la OTL nos permitió reconocer al menos dos aspectos claves: por un lado, los trabajadores de la OTL valorizan su labor, sobre todo en la Cuenta pública, evocando significados de capacidad relacionados con el número de solicitudes de patentes, el cual, además, suele ser intensificado mediante significados de “cuantificación difusa” (“más de 20 solicitudes”, “cerca de 50 millones de pesos”). Por otro lado, la OTL, luego de dos años de funcionamiento, tiende a valorizar multimodalmente su misión mediante la elaboración de un discurso inclinado hacia un supuesto “impacto social”. Finalmente, el análisis del discurso de los científicos emprendedores dio cuenta de cómo se configura la alineación normativa (desalineación en algunos casos) entre investigadores, funcionarios de la OTL y la universidad con respecto a la transferencia tecnológica. Esta investigación doctoral busca contribuir al conocimiento de una práctica social que se construye discursivamente como un mecanismo que articula academia e industria, supuestamente, para impactar positivamente en la calidad de vida de las personas.21160944https://hdl.handle.net/10533/252929instname: Conicytreponame: Repositorio Digital RI2.0info:eu-repo/grantAgreement//21160944info:eu-repo/semantics/dataset/hdl.handle.net/10533/93488https://repositorio.uc.cl/handle/11534/45372info:eu-repo/semantics/openAccessAttribution-NonCommercial-NoDerivs 3.0 Chilehttp://creativecommons.org/licenses/by-nc-nd/3.0/cl/HumanidadesLenguage y LiteraturaLingüísticaThe discursive construction of value in the technology transfer processLa construcción discursiva del valor en el proceso de transferencia tecnológicainfo:eu-repo/semantics/doctoralThesisinfo:eu-repo/semantics/publishedVersionTesisTesishttps://hdl.handle.net/10533/252929aa35d233-2026-4e48-8b8f-dc11d6028983virtual::60724-1aa35d233-2026-4e48-8b8f-dc11d6028983virtual::60724-1THUMBNAILTesis doctoral German Varas.pdf.jpgIM Thumbnailimage/jpeg4752https://repositorio.anid.cl/bitstreams/9db726f0-56dc-4858-a7b7-6e9afad02cec/download3618a5a406c99420607ed966ae9a5efeMD51TEXTTesis doctoral German Varas.pdf.txtExtracted texttext/plain633352https://repositorio.anid.cl/bitstreams/11a03ac5-9dea-401d-a912-3faedc1e9ee8/downloada00e81932becba64d60de2f15f7b14adMD52LICENSElicense.txttext/plain1779https://repositorio.anid.cl/bitstreams/271d3e95-9bda-4edb-ad92-988395254ebc/download593a6e7305c66c56041a9f9e15a649c1MD53CC-LICENSElicense_rdfapplication/octet-stream1232https://repositorio.anid.cl/bitstreams/39f4c683-d399-4cdc-bbf8-ba533bb29f9e/downloadf97bcfdf58f3e17b5cec231112dab5b1MD54ORIGINALTesis doctoral German Varas.pdf"Tesis doctoral"application/pdf24517551https://repositorio.anid.cl/bitstreams/5fe309ff-8784-40ed-83de-17b82bc897d6/downloadab8d161a7b409a40fd16f96cf729b7dfMD5510533/252929oai:repositorio.anid.cl:10533/2529292023-07-24 12:31:21.814http://creativecommons.org/licenses/by-nc-nd/3.0/cl/info:eu-repo/semantics/openAccesshttps://repositorio.anid.clRepositorio ANIDaletelier@anid.clTGljZW5jaWEgZGUgRGlzdHJpYnVjacOzbiBObyBFeGNsdXNpdmEKCkFsIGZpcm1hciB5IHByZXNlbnRhciBlc3RhIGxpY2VuY2lhICwgdXN0ZWQgKGVsIGF1dG9yKGVzKSBvIHRpdHVsYXIgZGUgZGVyZWNob3MgZGUgYXV0b3IpIGdhcmFudGl6YSBhIGxhIENvbWlzacOzbiBOYWNpb25hbCBkZSBJbnZlc3RpZ2FjacOzbiBDaWVudMOtdGljYSB5IFRlY25vbMOzZ2ljYSAoQ09OSUNZVCkgZWwgZGVyZWNobyBubyBleGNsdXNpdm8gZGUgcmVwcm9kdWNpciAsIHRyYWR1Y2lyIChjb21vIHNlIGRlZmluZSBtw6FzIGFiYWpvKSAsIHkvbyBkaXN0cmlidWlyIHN1IGRvY3VtZW50byAoaW5jbHV5ZW5kbyBlbCByZXN1bWVuKSBlbiB0b2RvIGVsIG11bmRvIGVuIGZvcm1hIGltcHJlc2EgeSBlbiBmb3JtYXRvIGVsZWN0csOzbmljbyB5IGVuIGN1YWxxdWllciBtZWRpbywgaW5jbHV5ZW5kbywgcGVybyBubyBsaW1pdGFkbyBhLCBhdWRpbyBvIHbDrWRlby4KClVzdGVkIGFjZXB0YSBxdWUgQ09OSUNZVCBwdWVkZSwgc2luIGFsdGVyYXIgc3UgY29udGVuaWRvLCBjb252ZXJ0aXJsbyBhIGN1YWxxdWllciBtZWRpbyBvIGZvcm1hdG8gcGFyYSBlbCBmaW4gZGUgbGEgY29uc2VydmFjacOzbi4KClRhbWJpw6luIGFjZXB0YSBxdWUgQ09OSUNZVCBwdWVkZSB0ZW5lciBtw6FzIGRlIHVuYSBjb3BpYSBkZSBlc3RlIGRvY3VtZW50byBwYXJhIGZpbmVzIGRlIHNlZ3VyaWRhZCwgY29waWFzIGRlIHNlZ3VyaWRhZCB5IGNvbnNlcnZhY2nDs24uCgpVc3RlZCBkZWNsYXJhIHF1ZSBlbCBkb2N1bWVudG8gZXMgdW4gdHJhYmFqbyBvcmlnaW5hbCwgeSBxdWUgdXN0ZWQgdGllbmUgZWwgZGVyZWNobyBkZSBvdG9yZ2FyIGxvcyBkZXJlY2hvcyBjb250ZW5pZG9zIGVuIGVzdGEgbGljZW5jaWEuIFRhbWJpw6luIGRlY2xhcmEgcXVlIHN1IHBldGljacOzbiBubywgYSBsbyBtZWpvciBkZSBzdSBjb25vY2ltaWVudG8sIGluZnJpbmdlIGxvcyBkZXJlY2hvcyBkZSBhdXRvciBkZSBuYWRpZS4KClNpIGVsIGRvY3VtZW50byBjb250aWVuZSBtYXRlcmlhbGVzIGRlIGxvcyBxdWUgbm8gdGllbmVuIGRlcmVjaG9zIGRlIGF1dG9yICwgdXN0ZWQgZGVjbGFyYSBxdWUgaGEgb2J0ZW5pZG8gZWwgcGVybWlzbyBzaW4gcmVzdHJpY2Npw7NuIGRlbCBwcm9waWV0YXJpbyBkZSBsb3MgZGVyZWNob3MgcmVxdWVyaWRvcyBwb3IgZXN0YSBsaWNlbmNpYSB5IHF1ZSBlc2UgbWF0ZXJpYWwgY3V5b3MgZGVyZWNob3Mgc29uIGRlIHRlcmNlcm9zIGVzdMOhIGNsYXJhbWVudGUgaWRlbnRpZmljYWRvIHkgcmVjb25vY2lkbyBlbiBlbCB0ZXh0byBvIGNvbnRlbmlkbyBkZWwgZG9jdW1lbnRvIGVudHJlZ2Fkby4KClNJIEVMIEVOVsONTyBTRSBCQVNBIEVOIEVMIFRSQUJBSk8gUVVFIEhBIFNJRE8gUEFUUk9OQURPIE8gQVBPWUFETyBQT1IgQUxHVU5BIElOU1RJVFVDScOTTiBRVUUgTk8gU0VBIENPTklDWVQsIFVTVEVEIEFDRVBUQSBRVUUgSEEgQ1VNUExJRE8gQSBDVUFMUVVJRVIgREVSRUNITyBERSBSRVZJU0nDk04gVSBPVFJBUyBPQkxJR0FDSU9ORVMgUkVRVUVSSURBUyBQT1IgRElDSE8gQ09OVFJBVE8gTyBBQ1VFUkRPLgoKQ09OSUNZVCBpZGVudGlmaWNhcsOhIGNsYXJhbWVudGUgc3Ugbm9tYnJlKGVzKSBjb21vIGVsIGF1dG9yKGVzKSBvIHByb3BpZXRhcmlvKHMpIGRlIGxhIHByZXNlbnRhY2nDs24gLCB5IG5vIGhhcsOhIG5pbmd1bmEgYWx0ZXJhY2nDs24sIGV4Y2VwdG8gc2Vnw7puIGxvIHBlcm1pdGlkbyBwb3IgbGEgbGljZW5jaWEsIHBhcmEgc3UgcHJlc2VudGFjacOzbi4K |
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