A reflexive methodology for de-westernizing the subfield of Latin American Organizational Communication

This paper aims to develop a reflexive methodology to explore the production of knowledge of the subfield of Organizational Communication research, considering the contextual, institutional, and cultural realities of the Latin American region. For this purpose, responding to the recent calls to de-w...

ver descrição completa

Detalhes bibliográficos
Autores: Vásquez, Consuelo, Burgueño, Roberto, Lima, Gabriela Rabello de, Queiroz, Marcela Marques de
Tipo de documento: artigo
Estado:Versão publicada
Data de publicação:2022
País:Brasil
Recursos:Sociedade Brasileira de Estudos Interdisciplinares da Comunicação (INTERCOM)
Repositório:Intercom (São Paulo. Online. 2006)
Idioma:português
inglês
OAI Identifier:oai:ojs.revista.intercom.org.br:article/4138
Acesso em linha:https://revistas.intercom.org.br/index.php/revistaintercom/article/view/4138
Access Level:Acceso aberto
Palavra-chave:Comunicação Organizacional
América Latina
Desocindetalizar
Metodologia
Comunicación Organizacional
Latinoamérica
Desoccidentalizar
Metodología
Latin America
De-Westernizing
Methodology
Descrição
Resumo:This paper aims to develop a reflexive methodology to explore the production of knowledge of the subfield of Organizational Communication research, considering the contextual, institutional, and cultural realities of the Latin American region. For this purpose, responding to the recent calls to de-westernized Communication, this paper adopted a “bottom-up” approach, which favors the realities experienced by Latin American Organizational Communication researchers and scholars. The proposed methodology provides a model that can serve as an example to de-westernize knowledge production in related fields.