Meanings and representations in geek utilitarian products
This paper presents a research on the semantic and semiotic qualities of geek products. The qualitative analysis includes the investigation of products on the semantic dimension – emphasizing the utilitarian function – and on the semiotic dimension – emphasizing the symbolic function. This work brin...
| Autores: | , |
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| Tipo de documento: | artigo |
| Estado: | Versão publicada |
| Data de publicação: | 2019 |
| País: | Brasil |
| Recursos: | Universidade Estadual de Londrina (UEL) |
| Repositório: | Projética Revista Científica de Design |
| Idioma: | português |
| OAI Identifier: | oai:ojs.pkp.sfu.ca:article/34692 |
| Acesso em linha: | https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/34692 |
| Access Level: | Acceso aberto |
| Palavra-chave: | Semiotics Semantics Geek products Product design Semiótica Semântica Produtos geek Design de produto |
| Resumo: | This paper presents a research on the semantic and semiotic qualities of geek products. The qualitative analysis includes the investigation of products on the semantic dimension – emphasizing the utilitarian function – and on the semiotic dimension – emphasizing the symbolic function. This work brings the definition of the two dimensions and the analysis of two products of the Star Wars franchise. Results indicate that the method can favor the understanding on the meaningful interaction of users with the products. |
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