Algorithmic dimensions of platform labor: cartographing Uber’s surge pricing
This paper aims to provide a conceptual look into the algorithmic mediations in the framework of the platform labor. In dialogue with critical algorithm studies, we emphasize how its material and performative dimensions act contingently on online platforms. We undertook a brief cartography of Uber&#...
| Autores: | , |
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2021 |
| País: | Brasil |
| Institución: | Associação Nacional dos Programas de Pós-Graduação em Comunicação |
| Repositorio: | E-Compós |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.www.e-compos.org.br:article/2046 |
| Acceso en línea: | https://www.e-compos.org.br/e-compos/article/view/2046 |
| Access Level: | acceso abierto |
| Palabra clave: | Algoritmo Plataforma Preço Dinâmico Trabalho Uber Precio Dinámico Trabajo Algorithm Platform Surge Pricing Labor |
| Sumario: | This paper aims to provide a conceptual look into the algorithmic mediations in the framework of the platform labor. In dialogue with critical algorithm studies, we emphasize how its material and performative dimensions act contingently on online platforms. We undertook a brief cartography of Uber's dynamic pricing by exploring different documents and an ethnographic-inspired observation. Based on the company's and the drivers' perspective, the analysis explores the rhetorical, infrastructural and affective dimensions of dynamic pricing. The study allows us to discuss how algorithms are repositioned and resignified within a complex sociotechnical network strongly embedded in neoliberal rationality. |
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