Audiencias Activas en el uso del Facebook y obtención de gratificaciones
The essay is based on the incorporation of Facebook in the interaction processes of users, virtual space where private matters become public. A radical transformation of the function of the audience is assumed. The nature of this study is structuralist ba...
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2014 |
| País: | Perú |
| Institución: | Universidad Femenina del Sagrado Corazón |
| Repositorio: | Revistas - Universidad Femenina del Sagrado Corazón |
| Idioma: | español |
| OAI Identifier: | oai:revistas.unife.edu.pe:article/1839 |
| Acceso en línea: | https://revistas.unife.edu.pe/index.php/comunife/article/view/1839 |
| Access Level: | acceso abierto |
| Palabra clave: | Facebook, teoría de Usos y Gratificaciones, discurso virtual, significación de los discursos, sentimientos y opiniones Facebook, Uses and Gratifications theory, virtual discourse, significance of discourse, feelings and opinions. |
| Sumario: | The essay is based on the incorporation of Facebook in the interaction processes of users, virtual space where private matters become public. A radical transformation of the function of the audience is assumed. The nature of this study is structuralist based on the Uses and Gratifications theory which can be achieved with media contents. From the communicator’s point of view, discourse significance is analyzed. Also the characteristics of virtual discourse is presented in the case of a person with 1567 “friends” on his Facebook account, whosoon after writing a question obtains 123 “Likes” and 92 comments expressing feelings and opinions in favor and against. |
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