How to face changes in the environment through strategic planning?

Changes in the environment and new trends have made organizations have to face risks and take actions to meet the needs of consumers, so it is important to analyze the influence of strategies against the current environment and trends. to big changes. Through this qualitative research, it will be po...

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Detalles Bibliográficos
Autores: Sierra Dominguez, Camila Stefany, Córdoba Cárdenas, Gilberto Manuel
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2023
País:México
Institución:UNIVERSIDAD DE SONORA
Repositorio:Revista de investigación académica sin frontera
Idioma:español
OAI Identifier:oai:oai.revistainvestigacionacademicasinfrontera.unison.mx:article/530
Acceso en línea:https://revistainvestigacionacademicasinfrontera.unison.mx/index.php/RDIASF/article/view/530
Access Level:acceso abierto
Palabra clave:Strategic planning, Internal and external factors, Competitiveness, Continuous improvement.
Planeación estratégica, Factores internos y externos, Competitividad, Mejora continua
Descripción
Sumario:Changes in the environment and new trends have made organizations have to face risks and take actions to meet the needs of consumers, so it is important to analyze the influence of strategies against the current environment and trends. to big changes. Through this qualitative research, it will be possible to denote the main factors that influence when implementing strategies in relation to the goals and the direction in which the organization is headed, for which the planning of strategies must be fully adapted to the current environment without import the economic sector.