Influence of lodging tax network to promote tourism in Mexico City

This document reviews the implementation of lodging tax to promote tourism in the Mexican capital, considering their management through the Fondo Mixto de Promoción Turística (Mutual Fund of Tourism) of Mexico City by exploring relational stakeholders. The methodology considers deskwork and the qual...

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Detalhes bibliográficos
Autores: Tomás Cuevas Contreras, Laura Carrillo Sánchez
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2021
País:México
Recursos:UNIVERSIDAD AUTÓNOMA DE CIUDAD JUÁREZ
Repositorio:Nóesis. Revista de Ciencias Sociales
Idioma:español
OAI Identifier:oai:oai:erevistas.uacj.mx:article/655
Acesso em linha:https://erevistas.uacj.mx/ojs/index.php/noesis/article/view/655
Access Level:acceso abierto
Palavra-chave:Branding
tourism
lodging tax
reticularity
turismo
impuesto hotelero
reticularidad
CIENCIAS SOCIALES
info:eu-repo/classification/cti/5
Descrição
Resumo:This document reviews the implementation of lodging tax to promote tourism in the Mexican capital, considering their management through the Fondo Mixto de Promoción Turística (Mutual Fund of Tourism) of Mexico City by exploring relational stakeholders. The methodology considers deskwork and the quali-quantitative approach to the phenomenon of study. To do various approaches to management assessment, it´s benefits in promoting and branding the destination support are explored. The analysis is by visualization of networks that show the interrelationship of factors influence among the actors and stakeholders in the tourism dynamics, this representing the reticularity perspective regarding extraordinary taxation and it is influence in image promoting