Contextualización reticular de la Responsabilidad Social Empresarial global y el desarrollo bioregional en Ciudad Juárez, Chihuahua-El Paso, Texas

The study proposes to approach the phenomenon by providing a networking context to Corporate Social Responsibility, the influences it receives from globalization, and the way it influences the bioregional borderland development of Ciudad Juarez and El Paso. The lens of social responsibility serves t...

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Detalhes bibliográficos
Autores: María Luisa Picard-Ami Vogan, Tomás J. Cuevas Contreras
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2012
País:México
Recursos:Universidad Nacional Autónoma de México
Repositorio:Redalyc-UNAM
OAI Identifier:oai:redalyc.org:85923409003
Acesso em linha:https://www.redalyc.org/articulo.oa?id=85923409003
Access Level:acceso abierto
Palavra-chave:Multidisciplinarias (Ciencias Sociales)
Texas
El Paso
Chihuahua
globalization
Ciudad Juarez
Descrição
Resumo:The study proposes to approach the phenomenon by providing a networking context to Corporate Social Responsibility, the influences it receives from globalization, and the way it influences the bioregional borderland development of Ciudad Juarez and El Paso. The lens of social responsibility serves to examine a return to the private and social contextualization which occurs when an enterprise proactively uses its capacity to invest its resources on the benefit of society. In doing so, it contributes to creating an environment for investment and sustainable socioeconomic and sociopo litical growth by tapping into the support of different stakeholders and by capitalizing on transnational and personal and institutional networks. This study will use social network analysis to analyze the civic, corporate and governmental sectors in Ciudad Juarez, Chihuahua, and El Paso, Texas, and the proposed actions in the past decade to promote bioregional economic development.