The construction and articulation of Menemist hegemony in the business world and international establishment in the nineties

This article analyzes the construction and articulation of Menemist hegemony in Argentina in the nineties, focusing on the interpellations and discursive strategies of Carlos Menem in the business world and international establishment. Likewise, the Laclau hegemony theory is implemented. In conclusi...

Descripción completa

Detalles Bibliográficos
Autor: Fair, Hernán
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2016
País:México
Institución:UNIVERSIDAD DE GUADALAJARA
Repositorio:Espiral Estudios sobre Estado y Sociedad
Idioma:español
OAI Identifier:oai:espiral.cucsh.udg.mx:article/5299
Acceso en línea:http://espiral.cucsh.udg.mx/index.php/EEES/article/view/5299
Access Level:acceso abierto
Palabra clave:Menemism
hegemony
interpellation
great entrepreneurs
Argentina
menemismo
hegemonía
interpelaciones
grandes empresarios
Descripción
Sumario:This article analyzes the construction and articulation of Menemist hegemony in Argentina in the nineties, focusing on the interpellations and discursive strategies of Carlos Menem in the business world and international establishment. Likewise, the Laclau hegemony theory is implemented. In conclusion, Menem realized a dual interpellative strategy: first towards the neoliberal nucleuses in order to convince them to implement and perpetuate the pro-market reforms without ceding the course of action; and second, towards the great nonneoliberal entrepreneurs so that they would transform their established identities and adopt neoliberal ideas. This strategy assumed two historical phases, under a series of not merely linguistic transformations that dialectically legitimized and indirectly demonstrated the interpellative success of the Menemist speech.