The importance of sources in the selection of online newspaper articles: a study of Google Noticias using eye-tracking

This paper presents the results of a study of the news search engine Google News to determine the degree of importance users lend to headlines, sources and summaries as these appear in the lists of search results. By use of eye-tracking, researchers tallied the duration of the gaze of fifty users vi...

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Detalles Bibliográficos
Autores: Rovira, Cristòfol, Capdevila, Jofre, Marcos, Mari Carmen
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2016
País:México
Institución:UNIVERSIDAD NACIONAL AUTÓNOMA DE MÉXICO
Repositorio:Investigación Bibliotecológica: Archivonomía, Bibliotecología e Información
Idioma:español
inglés
OAI Identifier:oai:ojs.pkp.sfu.ca:article/57780
Acceso en línea:http://rev-ib.unam.mx/ib/index.php/ib/article/view/57780
Access Level:acceso abierto
Palabra clave:Search engines
News search engines
Search engines result lists
SERP
news services
User behavior
Eye-tracking
information sources
Buscadores
Buscadores de noticias
Listados de resultados
Servicios de noticias
Comportamiento de los usuarios
Seguimiento ocular (eye-tracking)
Fuentes de información
Descripción
Sumario:This paper presents the results of a study of the news search engine Google News to determine the degree of importance users lend to headlines, sources and summaries as these appear in the lists of search results. By use of eye-tracking, researchers tallied the duration of the gaze of fifty users viewing search results displays to determine which of these elements captured their attention longest. The results indicate that more attention is paid to sources than to the summaries; whilethere are no significant differences between time spent viewing sources versus the title, indicating that online media users also consider the sources when deciding which articles to pursue.