Cloud Computing (SaaS) Adoption as a Strategic Technology: Results of an Empirical Study

The present study empirically analyzes the factors that determine the adoption of cloud computing (SaaS model) in firms where this strategy is considered strategic for executing their activity. A research model has been developed to evaluate the factors that influence the intention of using cloud co...

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Detalhes bibliográficos
Autores: Palos Sánchez, Pedro Ramiro, Arenas Márquez, Francisco José, Aguayo Camacho, Mariano
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2017
País:España
Recursos:Universidad de Sevilla (US)
Repositorio:idUS. Depósito de Investigación de la Universidad de Sevilla
OAI Identifier:oai:idus.us.es:11441/80037
Acesso em linha:https://hdl.handle.net/11441/80037
https://doi.org/10.1155/2017/2536040
Access Level:acceso abierto
Palavra-chave:Cloud computing
Descrição
Resumo:The present study empirically analyzes the factors that determine the adoption of cloud computing (SaaS model) in firms where this strategy is considered strategic for executing their activity. A research model has been developed to evaluate the factors that influence the intention of using cloud computing that combines the variables found in the technology acceptance model (TAM) with other external variables such as top management support, training, communication, organization size, and technological complexity. Data compiled from 150 companies in Andalusia (Spain) are used to test the formulated hypotheses. The results of this study reflect what critical factors should be considered and how they are interrelated. They also show the organizational demands that must be considered by those companies wishing to implement a real management model adopted to the digital economy, especially those related to cloud computing.