Pop online politics: new strategies and leaderships for new audiencies

Producción Científica

Detalles Bibliográficos
Autores: Berrocal Gonzalo, Salomé, Quevedo Redondo, Raquel, García Beaudoux, Virginia
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2022
País:España
Institución:Universidad de Valladolid
Repositorio:UVaDOC. Repositorio Documental de la Universidad de Valladolid
OAI Identifier:oai:uvadoc.uva.es:10324/74379
Acceso en línea:https://doi.org/10.33732/ixc/12/01Politi
https://uvadoc.uva.es/handle/10324/74379
Access Level:acceso abierto
Palabra clave:Politics-pop
Politainment
Celebritization
Political Communication
Social Networks
Infotainment.
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spelling Pop online politics: new strategies and leaderships for new audienciesBerrocal Gonzalo, SaloméQuevedo Redondo, RaquelGarcía Beaudoux, VirginiaPolitics-popPolitainmentCelebritizationPolitical CommunicationSocial NetworksInfotainment.Producción CientíficaIn the midst of entertainment society, that started off at the end of the twentieth century, pop politics developed as a new communication formula used by the political leaders to share their image and their messages to the citizens by means of features from the entertainment environment or celebritization. In a similar way, the traditional mass media act, including formats of political infoentertainment to share the political information to the citizens in a frivolous, superficial or satiric format, aiming to increase their audience. This dominant situation of politainment has been transferred to the Internet environment, where the trend multiplies its effect due to the power of social networks. In that case, political parties, mass media and prosumers, find a new space to gain votes, increase their audience and achieve advantage. The monograph included in index.comunicación introduces several research projects related to politainment, aiming to study its impact upon traditional media and social networks. The new formulas adopted by spectacula­rized political information, the kind of issuers that produce them and the consequences upon those who intake them, are the object of analysis of the investigation works published in this thematic number.Este trabajo forma parte del proyecto de investigación PID2020-114193RB-I00, concedido por el Ministerio de Economía y Competitividad concedido por el Ministerio de Economía y Competitividad2022info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.33732/ixc/12/01Politihttps://uvadoc.uva.es/handle/10324/74379reponame:UVaDOC. Repositorio Documental de la Universidad de Valladolidinstname:Universidad de ValladolidEspañolhttps://indexcomunicacion.es/index.php/indexcomunicacion/article/view/931info:eu-repo/semantics/openAccesshttps://creativecommons.org/licenses/by-nc/4.0/oai:uvadoc.uva.es:10324/743792026-06-13T12:44:47Z
dc.title.none.fl_str_mv Pop online politics: new strategies and leaderships for new audiencies
title Pop online politics: new strategies and leaderships for new audiencies
spellingShingle Pop online politics: new strategies and leaderships for new audiencies
Berrocal Gonzalo, Salomé
Politics-pop
Politainment
Celebritization
Political Communication
Social Networks
Infotainment.
title_short Pop online politics: new strategies and leaderships for new audiencies
title_full Pop online politics: new strategies and leaderships for new audiencies
title_fullStr Pop online politics: new strategies and leaderships for new audiencies
title_full_unstemmed Pop online politics: new strategies and leaderships for new audiencies
title_sort Pop online politics: new strategies and leaderships for new audiencies
dc.creator.none.fl_str_mv Berrocal Gonzalo, Salomé
Quevedo Redondo, Raquel
García Beaudoux, Virginia
author Berrocal Gonzalo, Salomé
author_facet Berrocal Gonzalo, Salomé
Quevedo Redondo, Raquel
García Beaudoux, Virginia
author_role author
author2 Quevedo Redondo, Raquel
García Beaudoux, Virginia
author2_role author
author
dc.subject.none.fl_str_mv Politics-pop
Politainment
Celebritization
Political Communication
Social Networks
Infotainment.
topic Politics-pop
Politainment
Celebritization
Political Communication
Social Networks
Infotainment.
description Producción Científica
publishDate 2022
dc.date.none.fl_str_mv 2022
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://doi.org/10.33732/ixc/12/01Politi
https://uvadoc.uva.es/handle/10324/74379
url https://doi.org/10.33732/ixc/12/01Politi
https://uvadoc.uva.es/handle/10324/74379
dc.language.none.fl_str_mv Español
language_invalid_str_mv Español
dc.relation.none.fl_str_mv https://indexcomunicacion.es/index.php/indexcomunicacion/article/view/931
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
https://creativecommons.org/licenses/by-nc/4.0/
eu_rights_str_mv openAccess
rights_invalid_str_mv https://creativecommons.org/licenses/by-nc/4.0/
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instname:Universidad de Valladolid
instname_str Universidad de Valladolid
reponame_str UVaDOC. Repositorio Documental de la Universidad de Valladolid
collection UVaDOC. Repositorio Documental de la Universidad de Valladolid
repository.name.fl_str_mv
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