Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni

Fascination with wine, as well as its culture and production, has contributed to the recent boom in the economic and tourism sectors.<span style="color:black"> This research analyzes, from a supply-side perspective, the territorial development strategies underlying wine production an...

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Detalles Bibliográficos
Autores: Noguer Juncà, Ester, 1983-, Crespi Vallbona, Montserrat
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2025
País:España
Institución:Universidad de Barcelona
Repositorio:Dipòsit Digital de la UB
OAI Identifier:oai:diposit.ub.edu:2445/228422
Acceso en línea:https://hdl.handle.net/2445/228422
Access Level:acceso abierto
Palabra clave:Enoturisme
Degustació de vins
Turisme gastronòmic
Wine tourism
Wine tasting
Culinary tourism
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spelling Tourism and coexistence between branded and natural wines: the case of Calonge i Sant AntoniNoguer Juncà, Ester, 1983-Crespi Vallbona, MontserratEnoturismeDegustació de vinsTurisme gastronòmicWine tourismWine tastingCulinary tourismFascination with wine, as well as its culture and production, has contributed to the recent boom in the economic and tourism sectors.<span style="color:black"> This research analyzes, from a supply-side perspective, the territorial development strategies underlying wine production and commercialization in the form of a case study of the New Wine Festival and the Farmer Wine Festival, two </span>events that are held every November in the town of Calonge i Sant Antoni (Catalonia), once that year’s first wine has been produced. Primary data is collected via direct observation and 15 semi-structured interviews with local (branded) winegrowers, farmer wine agribusinesses, and representatives of administrations and associations that are actively involved in the organization of these festivals. The findings underscore the collaboration between coexisting quality-certified winegrowers and agribusinesses, which together support the town’s wine identity and culture. The public administration’s interest in leveraging cultural events to promote economic and socio-cultural synergies between the local population and visitors is also highlighted. This paper contributes to the literature by acknowledging the need to create networks among all wine producers to promote the local identity and make the town more competitive by offering authentic and unique experiences. The findings should also help the public sector to identify the strengths and weaknesses of local wine producers, in order to bolster their authenticity, socio-cultural value, financial profits, and status as tourist destinationsElsevier2025info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://hdl.handle.net/2445/228422Articles publicats en revistes (Empresa)reponame:Dipòsit Digital de la UBinstname:Universidad de BarcelonaInglésReproducció del document publicat a: https://doi.org/10.1016/j.jrurstud.2025.103726Journal of Rural Studies, 2025, vol. 119https://doi.org/10.1016/j.jrurstud.2025.103726cc-by (c) Noguer Juncà, Ester; Crespi Vallbona, Montserrat, 2025http://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessoai:diposit.ub.edu:2445/2284222026-05-27T06:46:51Z
dc.title.none.fl_str_mv Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
title Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
spellingShingle Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
Noguer Juncà, Ester, 1983-
Enoturisme
Degustació de vins
Turisme gastronòmic
Wine tourism
Wine tasting
Culinary tourism
title_short Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
title_full Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
title_fullStr Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
title_full_unstemmed Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
title_sort Tourism and coexistence between branded and natural wines: the case of Calonge i Sant Antoni
dc.creator.none.fl_str_mv Noguer Juncà, Ester, 1983-
Crespi Vallbona, Montserrat
author Noguer Juncà, Ester, 1983-
author_facet Noguer Juncà, Ester, 1983-
Crespi Vallbona, Montserrat
author_role author
author2 Crespi Vallbona, Montserrat
author2_role author
dc.subject.none.fl_str_mv Enoturisme
Degustació de vins
Turisme gastronòmic
Wine tourism
Wine tasting
Culinary tourism
topic Enoturisme
Degustació de vins
Turisme gastronòmic
Wine tourism
Wine tasting
Culinary tourism
description Fascination with wine, as well as its culture and production, has contributed to the recent boom in the economic and tourism sectors.<span style="color:black"> This research analyzes, from a supply-side perspective, the territorial development strategies underlying wine production and commercialization in the form of a case study of the New Wine Festival and the Farmer Wine Festival, two </span>events that are held every November in the town of Calonge i Sant Antoni (Catalonia), once that year’s first wine has been produced. Primary data is collected via direct observation and 15 semi-structured interviews with local (branded) winegrowers, farmer wine agribusinesses, and representatives of administrations and associations that are actively involved in the organization of these festivals. The findings underscore the collaboration between coexisting quality-certified winegrowers and agribusinesses, which together support the town’s wine identity and culture. The public administration’s interest in leveraging cultural events to promote economic and socio-cultural synergies between the local population and visitors is also highlighted. This paper contributes to the literature by acknowledging the need to create networks among all wine producers to promote the local identity and make the town more competitive by offering authentic and unique experiences. The findings should also help the public sector to identify the strengths and weaknesses of local wine producers, in order to bolster their authenticity, socio-cultural value, financial profits, and status as tourist destinations
publishDate 2025
dc.date.none.fl_str_mv 2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/2445/228422
url https://hdl.handle.net/2445/228422
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv Reproducció del document publicat a: https://doi.org/10.1016/j.jrurstud.2025.103726
Journal of Rural Studies, 2025, vol. 119
https://doi.org/10.1016/j.jrurstud.2025.103726
dc.rights.none.fl_str_mv cc-by (c) Noguer Juncà, Ester; Crespi Vallbona, Montserrat, 2025
http://creativecommons.org/licenses/by/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv cc-by (c) Noguer Juncà, Ester; Crespi Vallbona, Montserrat, 2025
http://creativecommons.org/licenses/by/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Elsevier
publisher.none.fl_str_mv Elsevier
dc.source.none.fl_str_mv Articles publicats en revistes (Empresa)
reponame:Dipòsit Digital de la UB
instname:Universidad de Barcelona
instname_str Universidad de Barcelona
reponame_str Dipòsit Digital de la UB
collection Dipòsit Digital de la UB
repository.name.fl_str_mv
repository.mail.fl_str_mv
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