Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape

Through a mixed-method approach, we examine the sports programming offered by BBC ALBA between 2008 and 2016 and identify the value that the channel creates in Scotland through its diverse sports portfolio. In an increasingly cluttered and complex scenario where pay-TV giants Sky and BT hold a pleth...

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Detalles Bibliográficos
Autores: Ramon Vegas, Xavier, Haynes, Richard
Tipo de recurso: artículo
Estado:Versión aceptada para publicación
Fecha de publicación:2018
País:España
Institución:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
Repositorio:Recercat. Dipósit de la Recerca de Catalunya
OAI Identifier:oai:recercat.cat:10230/44224
Acceso en línea:http://hdl.handle.net/10230/44224
http://dx.doi.org/10.1177/2167479518760485
Access Level:acceso abierto
Palabra clave:BBC ALBA
Scotland
Sport
Gaelic
Diversity
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spelling Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscapeRamon Vegas, XavierHaynes, RichardBBC ALBAScotlandSportGaelicDiversityThrough a mixed-method approach, we examine the sports programming offered by BBC ALBA between 2008 and 2016 and identify the value that the channel creates in Scotland through its diverse sports portfolio. In an increasingly cluttered and complex scenario where pay-TV giants Sky and BT hold a plethora of top-tier rights and BBC Scotland and STV cannot fit more sport into their schedules, BBC ALBA serves Gaelic-speaking and national audiences with a regular diet of quality sports programming. Beyond being instrumental to filling schedules, sports content has been a gateway for Gaelic, a key driver of BBC ALBA’s investment in the creative sector and a contributor to the development of grassroots sport in Scotland. However, the financial situation under which the channel operates makes it very difficult to sustain and improve its current position. This case study demonstrates that sport broadcasting offers genuine opportunities to maintain linguistic and cultural diversity in small nations, even in a context characterized by escalating competition, dwindling resources, and the proliferation of multiple viewing portals.SAGE Publications202020202018info:eu-repo/semantics/articleinfo:eu-repo/semantics/acceptedVersionapplication/pdfapplication/pdfhttp://hdl.handle.net/10230/44224http://dx.doi.org/10.1177/2167479518760485reponame:Recercat. Dipósit de la Recerca de Catalunyainstname:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)InglésCommunication & Sport. 2018;7(2):221-43Ramon X, Haynes R. Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape. Communication & Sport. 2018;7(2):221-43. Copyright © 2018 SAGE. DOI: 10.1177/2167479518760485info:eu-repo/semantics/openAccessoai:recercat.cat:10230/442242026-05-29T05:05:01Z
dc.title.none.fl_str_mv Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
title Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
spellingShingle Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
Ramon Vegas, Xavier
BBC ALBA
Scotland
Sport
Gaelic
Diversity
title_short Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
title_full Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
title_fullStr Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
title_full_unstemmed Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
title_sort Sports coverage on BBC ALBA: content, value, and position in the Scottish broadcasting landscape
dc.creator.none.fl_str_mv Ramon Vegas, Xavier
Haynes, Richard
author Ramon Vegas, Xavier
author_facet Ramon Vegas, Xavier
Haynes, Richard
author_role author
author2 Haynes, Richard
author2_role author
dc.subject.none.fl_str_mv BBC ALBA
Scotland
Sport
Gaelic
Diversity
topic BBC ALBA
Scotland
Sport
Gaelic
Diversity
description Through a mixed-method approach, we examine the sports programming offered by BBC ALBA between 2008 and 2016 and identify the value that the channel creates in Scotland through its diverse sports portfolio. In an increasingly cluttered and complex scenario where pay-TV giants Sky and BT hold a plethora of top-tier rights and BBC Scotland and STV cannot fit more sport into their schedules, BBC ALBA serves Gaelic-speaking and national audiences with a regular diet of quality sports programming. Beyond being instrumental to filling schedules, sports content has been a gateway for Gaelic, a key driver of BBC ALBA’s investment in the creative sector and a contributor to the development of grassroots sport in Scotland. However, the financial situation under which the channel operates makes it very difficult to sustain and improve its current position. This case study demonstrates that sport broadcasting offers genuine opportunities to maintain linguistic and cultural diversity in small nations, even in a context characterized by escalating competition, dwindling resources, and the proliferation of multiple viewing portals.
publishDate 2018
dc.date.none.fl_str_mv 2018
2020
2020
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/acceptedVersion
format article
status_str acceptedVersion
dc.identifier.none.fl_str_mv http://hdl.handle.net/10230/44224
http://dx.doi.org/10.1177/2167479518760485
url http://hdl.handle.net/10230/44224
http://dx.doi.org/10.1177/2167479518760485
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv Communication & Sport. 2018;7(2):221-43
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv SAGE Publications
publisher.none.fl_str_mv SAGE Publications
dc.source.none.fl_str_mv reponame:Recercat. Dipósit de la Recerca de Catalunya
instname:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
instname_str Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
reponame_str Recercat. Dipósit de la Recerca de Catalunya
collection Recercat. Dipósit de la Recerca de Catalunya
repository.name.fl_str_mv
repository.mail.fl_str_mv
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