The impact of market-driven revenues on the boundaries of Journalism
Digital innovations have revolutionized the business model of news organizations, which previously relied heavily on advertising. Digital media companies have adopted various revenue streams such as branded or sponsored content, subscriptions or memberships, direct public subsidies or private grants...
| Autores: | , |
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| Formato: | capítulo de livro |
| Fecha de publicación: | 2023 |
| País: | España |
| Recursos: | Universidad de Navarra |
| Repositorio: | Dadun. Depósito Académico Digital de la Universidad de Navarra |
| Idioma: | inglés |
| OAI Identifier: | oai:dadun.unav.edu:10171/68534 |
| Acesso em linha: | https://hdl.handle.net/10171/68534 |
| Access Level: | acceso abierto |
| Palavra-chave: | Revenues Paywalls Branded content Business models |
| Resumo: | Digital innovations have revolutionized the business model of news organizations, which previously relied heavily on advertising. Digital media companies have adopted various revenue streams such as branded or sponsored content, subscriptions or memberships, direct public subsidies or private grants, and electronic commerce to ensure the sustainability of digital outlets. However, these different types of funding have also impacted the boundaries of journalism. A more market-driven approach to news may undermine the crucial social role that journalism plays in modern democracies, as market dynamics may displace journalistic criteria. Additionally, the paywall model, which charges for exclusive and high-quality content, may exacerbate the gap between those who can afford it and the majority who cannot access it. |
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