Not just you: The construction of radio audiences through second-person choice in Peninsular Spanish
This paper analyzes the choice among the second-person paradigms of Peninsular Spanish in the speech of radio broadcasters. The basic hypothesis is that each grammatical person has a unique meaning that affects the discursive and cognitive construction of nonspecific radio audiences, that of the spe...
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| Tipo de recurso: | artículo |
| Estado: | Versión enviada para evaluación y publicación |
| Fecha de publicación: | 2018 |
| País: | España |
| Institución: | Universidad de Salamanca (USAL) |
| Repositorio: | GREDOS. Repositorio Institucional de la Universidad de Salamanca |
| OAI Identifier: | oai:gredos.usal.es:10366/154267 |
| Acceso en línea: | http://hdl.handle.net/10366/154267 |
| Access Level: | acceso abierto |
| Palabra clave: | Spanish Person choice Reference Address forms Radio discourse 6308 Comunicaciones Sociales |
| Sumario: | This paper analyzes the choice among the second-person paradigms of Peninsular Spanish in the speech of radio broadcasters. The basic hypothesis is that each grammatical person has a unique meaning that affects the discursive and cognitive construction of nonspecific radio audiences, that of the speaker’s contextual identity and the kind of relationship established between them. It is found that plural ustedes is dominant in all programs where speakers highlight professional facets of their identity, and where the transmission of information has primacy. In turn, singular tú is preferred in music programs, where broadcasters tend to highlight personal identities and suggest interaction with individual addressees. Both choices are shown to be respectively associated with two different models of media communication. |
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