Illusory authenticity: negotiating compassion in animal experimentation discourse

Society’s compassion towards nonhuman animals used in experimentation has grown exponentially. This paper adopts critical discourse analysis to examine how the animal experimentation industry negotiates this societal moral response. To this end, the discourse of the largest animal experimentation in...

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Detalles Bibliográficos
Autores: Almiron, Núria, 1967-, Fernández, Laura, Rodrigo i Alsina, Miquel
Tipo de recurso: artículo
Estado:Versión aceptada para publicación
Fecha de publicación:2024
País:España
Institución:Universitat Pompeu Fabra
Repositorio:Repositorio Digital de la UPF
OAI Identifier:oai:repositori.upf.edu:10230/59611
Acceso en línea:http://hdl.handle.net/10230/59611
http://dx.doi.org/10.1177/14614456231219633
Access Level:acceso abierto
Palabra clave:Animal experimentation
animal research
animal testing
critical discourse analysis
interest groups
public relations
speciesism
strategic communication
Descripción
Sumario:Society’s compassion towards nonhuman animals used in experimentation has grown exponentially. This paper adopts critical discourse analysis to examine how the animal experimentation industry negotiates this societal moral response. To this end, the discourse of the largest animal experimentation interest group in Spain has been studied. Our findings show that the industry, as represented by this interest group, does not negotiate compassion with authenticity but rather creates an illusion of it through opportunistic lexical choices and suppressions, including contradictions and incongruities. We conclude by defining such a discourse as illusory authenticity, a discourse with which the industry conveniently frames itself as altruistic and concerned about animal suffering while at the same time discouraging the public’s cultivation of compassion towards nonhuman animal suffering. This is done by means of perpetuating a logic that frames nonhuman animals as inferior beings whose existence is at the service of humanity.