Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador

[EN] The effect of crowding on tourist satisfaction is a widely studied aspect. Its knowledge is valuable not only to guide ordering of tourism activity but also to ensure a satisfactory experience that contributes to its economic sustainability. However, studies of this type are scarce in the conte...

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Detalhes bibliográficos
Autores: Torres Matovelle, Pablo, Molina Molina, Gina
Tipo de documento: artigo
Data de publicação:2019
País:España
Recursos:Universidad del País Vasco
Repositório:Addi. Archivo Digital para la Docencia y la Investigación
OAI Identifier:oai:addi.ehu.eus:10810/33234
Acesso em linha:http://hdl.handle.net/10810/33234
Access Level:Acceso aberto
Palavra-chave:humpback whale
tourist
satisfaction
crowding
boat
ballena jorobada
turista
satisfacción
congestión
bote
L83
M31
id ES_d531004c040b2e82178d52ac1ffbd0b0
oai_identifier_str oai:addi.ehu.eus:10810/33234
network_acronym_str ES
network_name_str España
repository_id_str
dc.title.none.fl_str_mv Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
Evaluación de la satisfacción del turista y la congestión en la práctica de observación de ballenas jorobadas, el caso de Puerto López – Ecuador
title Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
spellingShingle Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
Torres Matovelle, Pablo
humpback whale
tourist
satisfaction
crowding
boat
ballena jorobada
turista
satisfacción
congestión
bote
L83
M31
title_short Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
title_full Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
title_fullStr Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
title_full_unstemmed Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
title_sort Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - Ecuador
dc.creator.none.fl_str_mv Torres Matovelle, Pablo
Molina Molina, Gina
author Torres Matovelle, Pablo
author_facet Torres Matovelle, Pablo
Molina Molina, Gina
author_role author
author2 Molina Molina, Gina
author2_role author
dc.subject.none.fl_str_mv humpback whale
tourist
satisfaction
crowding
boat
ballena jorobada
turista
satisfacción
congestión
bote
L83
M31
topic humpback whale
tourist
satisfaction
crowding
boat
ballena jorobada
turista
satisfacción
congestión
bote
L83
M31
description [EN] The effect of crowding on tourist satisfaction is a widely studied aspect. Its knowledge is valuable not only to guide ordering of tourism activity but also to ensure a satisfactory experience that contributes to its economic sustainability. However, studies of this type are scarce in the context of whale watching tourism. Therefore, this research aims to evaluate tourist satisfaction and crowding in the practice of humpback whale - watching in Puerto López - Ecuador. At the methodological level, a survey was applied to 340 tourists who observed whales in the June-September 2017 season. Data analysis was based on descriptive record, the structuring of an importance-performance analysis matrix, principal components analysis and binary logistic regression model. Unlike others, this research incorporated the calculation of a perceived crowding threshold and the analysis of the relationship between perceived crowding of boats and people on board. Among main results, the study finds that crowding influences tourist satisfaction when four or more boats coincide at a sighting site. In that sense, the activity in Puerto López is satisfactory in the face of a reported crowding scenario of 3.7 boats and 16.3 people per boat, on average. The limitations of this study are its exploratory nature because it is based on a non-probabilistic sampling and the questionnaire application exclusively in standard capacity boats, without considering those of 35 passengers.
publishDate 2019
dc.date.none.fl_str_mv 2019
2019
2019
dc.type.none.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv http://hdl.handle.net/10810/33234
url http://hdl.handle.net/10810/33234
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv http://creativecommons.org/licenses/by-nc-nd/3.0/es/
http://www.ehu.eus/cuadernosdegestion/revista/en/published-issues/articulo?year=2019&vol=19&num=2&o=8
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
Atribución-NoComercial-SinDerivadas 3.0 España
eu_rights_str_mv openAccess
rights_invalid_str_mv Atribución-NoComercial-SinDerivadas 3.0 España
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU)
publisher.none.fl_str_mv Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU)
dc.source.none.fl_str_mv reponame:Addi. Archivo Digital para la Docencia y la Investigación
instname:Universidad del País Vasco
instname_str Universidad del País Vasco
reponame_str Addi. Archivo Digital para la Docencia y la Investigación
collection Addi. Archivo Digital para la Docencia y la Investigación
repository.name.fl_str_mv
repository.mail.fl_str_mv
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spelling Evaluation of crowding and tourist satisfaction in the practice of humpback whale - watching, the case of Puerto López - EcuadorEvaluación de la satisfacción del turista y la congestión en la práctica de observación de ballenas jorobadas, el caso de Puerto López – EcuadorTorres Matovelle, PabloMolina Molina, Ginahumpback whaletouristsatisfactioncrowdingboatballena jorobadaturistasatisfaccióncongestiónboteL83M31[EN] The effect of crowding on tourist satisfaction is a widely studied aspect. Its knowledge is valuable not only to guide ordering of tourism activity but also to ensure a satisfactory experience that contributes to its economic sustainability. However, studies of this type are scarce in the context of whale watching tourism. Therefore, this research aims to evaluate tourist satisfaction and crowding in the practice of humpback whale - watching in Puerto López - Ecuador. At the methodological level, a survey was applied to 340 tourists who observed whales in the June-September 2017 season. Data analysis was based on descriptive record, the structuring of an importance-performance analysis matrix, principal components analysis and binary logistic regression model. Unlike others, this research incorporated the calculation of a perceived crowding threshold and the analysis of the relationship between perceived crowding of boats and people on board. Among main results, the study finds that crowding influences tourist satisfaction when four or more boats coincide at a sighting site. In that sense, the activity in Puerto López is satisfactory in the face of a reported crowding scenario of 3.7 boats and 16.3 people per boat, on average. The limitations of this study are its exploratory nature because it is based on a non-probabilistic sampling and the questionnaire application exclusively in standard capacity boats, without considering those of 35 passengers.[ES] El efecto de la congestión sobre la satisfacción del turista constituye un aspecto ampliamente estudiado. Su conocimiento resulta valioso no solo para orientar el ordenamiento de la actividad turística sino además para asegurar una experiencia satisfactoria que contribuya a su sostenibilidad económica. Sin embargo, son escasos los estudios de este tipo en el contexto del turismo de observación de ballenas. Por tanto, esta investigación tiene como objetivo evaluar la satisfacción del turista y la congestión en la práctica de observación de ballenas jorobadas en Puerto López – Ecuador. A nivel metodológico se aplicó una encuesta a 340 turistas que observaron ballenas en la temporada junio-septiembre de 2017. El análisis de datos se apoyó en el registro descriptivo, la estructuración de una matriz de análisis importancia-desempeño, el análisis de componentes principales y un modelo de regresión logística binaria. A diferencia de otras, esta investigación incorporó el cálculo de un umbral de congestión percibida y el análisis de la relación entre congestión percibida de botes y de personas a bordo. Como resultado, el estudio encuentra que la congestión influye en la satisfacción del turista cuando cuatro o más embarcaciones coinciden en un sitio de avistamiento. En ese sentido, la actividad en Puerto López es satisfactoria frente a un escenario de congestión reportada de 3,7 botes y 16,3 personas por bote, en promedio. Constituyen limitaciones del estudio su carácter exploratorio por basarse en un muestreo no probabilístico y la aplicación exclusiva del cuestionario en botes de capacidad estándar, sin considerar aquellos de 35 pasajeros.Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU)201920192019info:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10810/33234reponame:Addi. Archivo Digital para la Docencia y la Investigacióninstname:Universidad del País VascoIngléshttp://creativecommons.org/licenses/by-nc-nd/3.0/es/http://www.ehu.eus/cuadernosdegestion/revista/en/published-issues/articulo?year=2019&vol=19&num=2&o=8info:eu-repo/semantics/openAccessAtribución-NoComercial-SinDerivadas 3.0 Españaoai:addi.ehu.eus:10810/332342026-06-18T09:23:17Z
score 15.301603

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