Entrepreneur leadership, adaptation to Africa, organisation efficiency, and strategic positioning: What dynamics could stimulate success?

The purpose of this research is to determine the salient factors in the African business context that can support companies to be successful. This research aims to categorize the key success factors among different factors such as adaptation, efficiency, leadership and strategic positioning by using...

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Detalhes bibliográficos
Autores: Carbonell Launois, Nicolas|||0000-0001-7572-5581, Nassè, Théophile Bindeouè
Formato: artículo
Fecha de publicación:2021
País:España
Recursos:Universitat Politècnica de Catalunya (UPC)
Repositorio:UPCommons. Portal del coneixement obert de la UPC
Idioma:inglés
OAI Identifier:oai:upcommons.upc.edu:2117/369119
Acesso em linha:https://hdl.handle.net/2117/369119
Access Level:acceso abierto
Palavra-chave:Leadership
Entrepreneurship
Success in business -- Africa
Success factors
Business
Companies
Adaptation
Efficiency
Strategic positioning
Africa
Lideratge
Emprenedoria
Èxit en els negocis -- Àfrica
Àrees temàtiques de la UPC::Economia i organització d'empreses
Descrição
Resumo:The purpose of this research is to determine the salient factors in the African business context that can support companies to be successful. This research aims to categorize the key success factors among different factors such as adaptation, efficiency, leadership and strategic positioning by using data from a survey on entrepreneurs in Burkina Faso. The approach is quantitative and founded on the onion model. The results show that entrepreneur leadership and adaptation to the African context are the main factors for business success. Thus, the suggestion is that companies should adapt to the African context realities while promoting entrepreneur leadership skills for a better management and to improve their profit, performance, and thus gain a tremendous success.