Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study

Purpose: The purpose of this paper is to explore obstacles to ISO 9001 quality management system implementation in Moroccan firms. Design/methodology/approach: A questionnaire survey has been conducted among a heterogeneous sample of 200 organizations, operating in different sectors in Morocco, yiel...

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Autores: Bounabri, Noussaiba, El Oumri, Ahmed Amine, Saad, Elmadani, Zerrouk, Latifa, Ibnlfass, Amina
Tipo de recurso: artículo
Fecha de publicación:2018
País:España
Institución:Universitat Politècnica de Catalunya (UPC)
Repositorio:UPCommons. Portal del coneixement obert de la UPC
Idioma:inglés
OAI Identifier:oai:upcommons.upc.edu:2117/117208
Acceso en línea:https://hdl.handle.net/2117/117208
https://dx.doi.org/10.3926/jiem.2412
Access Level:acceso abierto
Palabra clave:ISO 9001 Standard
Total quality management--Morocco
Quality management
ISO 9001
Questionnaire survey
Morocco
Norma ISO 9001
Qualitat total -- Marroc
Empreses -- Gestió de qualitat
Àrees temàtiques de la UPC::Economia i organització d'empreses::Gestió de la qualitat
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spelling Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical StudyBounabri, NoussaibaEl Oumri, Ahmed AmineSaad, ElmadaniZerrouk, LatifaIbnlfass, AminaISO 9001 StandardTotal quality management--MoroccoQuality managementISO 9001Questionnaire surveyMoroccoNorma ISO 9001Qualitat total -- MarrocEmpreses -- Gestió de qualitatÀrees temàtiques de la UPC::Economia i organització d'empreses::Gestió de la qualitatPurpose: The purpose of this paper is to explore obstacles to ISO 9001 quality management system implementation in Moroccan firms. Design/methodology/approach: A questionnaire survey has been conducted among a heterogeneous sample of 200 organizations, operating in different sectors in Morocco, yielding a response rate of 57.5%. The authors have studied barriers to quality initiatives in general and obstacles to QMS implementation in particular through an extensive literature review. Questions related to profiles of respondents, reasons of seeking certification, external consultancy and barriers to ISO 9001 implementation experienced by surveyed organizations. For the purpose of this study, authors considered three categories of quality inhibiting factors: organizational, technical and costs related barriers. Findings: Results indicate that surveyed companies sought ISO 9001 certification mainly for marketing reasons and experienced many difficulties during the implementation process. Barriers reported by respondents were mostly organizational. Resistance to change headed the list according to participants’ opinion. Also, findings highlighted the prominence of bureaucracy and poor interdependence between departments in organizations. Lack of communication, poor top management commitment and insufficient trainings were also ascertained to be obstacles to QMS implementation in Morocco. Originality/value: Earlier studies were led by different researchers in different countries about barriers to quality initiatives in general and to ISO 9001 implementation in particular. Few of those studies were conducted in Arab speaking countries but no research has been carried in Morocco. This study on obstacles to QMS implementation in Morocco will help in completing the jigsaw of difficulties faced by organizations worldwide when preparing to ISO 9001 certification. Research limitations/implications: This research is limited by the geographic context of the study Morocco, although results can be extrapolated to Arab speaking countries in general. Practical implications: The findings of this paper provide Moroccan managers with a practical understanding of the factors that are likely to obstruct ISO 9001 QMS implementation. Managers should overcome these barriers to achieve a successful implementation and higher QMS performance.Peer ReviewedOmniaScience20182018-03-0120182018-05-14journal articlehttp://purl.org/coar/resource_type/c_6501NAhttp://purl.org/coar/version/c_be7fb7dd8ff6fe43info:eu-repo/semantics/articleapplication/pdfhttps://hdl.handle.net/2117/117208https://dx.doi.org/10.3926/jiem.2412reponame:UPCommons. Portal del coneixement obert de la UPCinstname:Universitat Politècnica de Catalunya (UPC)Inglésengopen accesshttp://purl.org/coar/access_right/c_abf2Attribution-NonCommercial 3.0 Spainhttp://creativecommons.org/licenses/by-nc/3.0/es/info:eu-repo/semantics/openAccessoai:upcommons.upc.edu:2117/1172082026-05-27T15:37:01Z
dc.title.none.fl_str_mv Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
title Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
spellingShingle Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
Bounabri, Noussaiba
ISO 9001 Standard
Total quality management--Morocco
Quality management
ISO 9001
Questionnaire survey
Morocco
Norma ISO 9001
Qualitat total -- Marroc
Empreses -- Gestió de qualitat
Àrees temàtiques de la UPC::Economia i organització d'empreses::Gestió de la qualitat
title_short Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
title_full Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
title_fullStr Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
title_full_unstemmed Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
title_sort Barriers to ISO 9001 Implementation in Moroccan Organizations: Empirical Study
dc.creator.none.fl_str_mv Bounabri, Noussaiba
El Oumri, Ahmed Amine
Saad, Elmadani
Zerrouk, Latifa
Ibnlfass, Amina
author Bounabri, Noussaiba
author_facet Bounabri, Noussaiba
El Oumri, Ahmed Amine
Saad, Elmadani
Zerrouk, Latifa
Ibnlfass, Amina
author_role author
author2 El Oumri, Ahmed Amine
Saad, Elmadani
Zerrouk, Latifa
Ibnlfass, Amina
author2_role author
author
author
author
dc.subject.none.fl_str_mv ISO 9001 Standard
Total quality management--Morocco
Quality management
ISO 9001
Questionnaire survey
Morocco
Norma ISO 9001
Qualitat total -- Marroc
Empreses -- Gestió de qualitat
Àrees temàtiques de la UPC::Economia i organització d'empreses::Gestió de la qualitat
topic ISO 9001 Standard
Total quality management--Morocco
Quality management
ISO 9001
Questionnaire survey
Morocco
Norma ISO 9001
Qualitat total -- Marroc
Empreses -- Gestió de qualitat
Àrees temàtiques de la UPC::Economia i organització d'empreses::Gestió de la qualitat
description Purpose: The purpose of this paper is to explore obstacles to ISO 9001 quality management system implementation in Moroccan firms. Design/methodology/approach: A questionnaire survey has been conducted among a heterogeneous sample of 200 organizations, operating in different sectors in Morocco, yielding a response rate of 57.5%. The authors have studied barriers to quality initiatives in general and obstacles to QMS implementation in particular through an extensive literature review. Questions related to profiles of respondents, reasons of seeking certification, external consultancy and barriers to ISO 9001 implementation experienced by surveyed organizations. For the purpose of this study, authors considered three categories of quality inhibiting factors: organizational, technical and costs related barriers. Findings: Results indicate that surveyed companies sought ISO 9001 certification mainly for marketing reasons and experienced many difficulties during the implementation process. Barriers reported by respondents were mostly organizational. Resistance to change headed the list according to participants’ opinion. Also, findings highlighted the prominence of bureaucracy and poor interdependence between departments in organizations. Lack of communication, poor top management commitment and insufficient trainings were also ascertained to be obstacles to QMS implementation in Morocco. Originality/value: Earlier studies were led by different researchers in different countries about barriers to quality initiatives in general and to ISO 9001 implementation in particular. Few of those studies were conducted in Arab speaking countries but no research has been carried in Morocco. This study on obstacles to QMS implementation in Morocco will help in completing the jigsaw of difficulties faced by organizations worldwide when preparing to ISO 9001 certification. Research limitations/implications: This research is limited by the geographic context of the study Morocco, although results can be extrapolated to Arab speaking countries in general. Practical implications: The findings of this paper provide Moroccan managers with a practical understanding of the factors that are likely to obstruct ISO 9001 QMS implementation. Managers should overcome these barriers to achieve a successful implementation and higher QMS performance.
publishDate 2018
dc.date.none.fl_str_mv 2018
2018-03-01
2018
2018-05-14
dc.type.none.fl_str_mv journal article
http://purl.org/coar/resource_type/c_6501
NA
http://purl.org/coar/version/c_be7fb7dd8ff6fe43
dc.type.openaire.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv https://hdl.handle.net/2117/117208
https://dx.doi.org/10.3926/jiem.2412
url https://hdl.handle.net/2117/117208
https://dx.doi.org/10.3926/jiem.2412
dc.language.none.fl_str_mv Inglés
eng
language_invalid_str_mv Inglés
language eng
dc.rights.none.fl_str_mv open access
http://purl.org/coar/access_right/c_abf2
Attribution-NonCommercial 3.0 Spain
http://creativecommons.org/licenses/by-nc/3.0/es/
dc.rights.openaire.fl_str_mv info:eu-repo/semantics/openAccess
rights_invalid_str_mv open access
http://purl.org/coar/access_right/c_abf2
Attribution-NonCommercial 3.0 Spain
http://creativecommons.org/licenses/by-nc/3.0/es/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv OmniaScience
publisher.none.fl_str_mv OmniaScience
dc.source.none.fl_str_mv reponame:UPCommons. Portal del coneixement obert de la UPC
instname:Universitat Politècnica de Catalunya (UPC)
instname_str Universitat Politècnica de Catalunya (UPC)
reponame_str UPCommons. Portal del coneixement obert de la UPC
collection UPCommons. Portal del coneixement obert de la UPC
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repository.mail.fl_str_mv
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