¿Qué factores, internos y externos, determinan el nivel de ereadiness?: análisis de las pymes españolas
Objective of the study: The objective is to carry out a holistic and theoretically constructed model to identify the contextual and organizational factors that could affect the level of eReadiness, as well as to determine what factors, internal and external to the organization, influence the level o...
| Autores: | , , , |
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| Tipo de recurso: | artículo |
| Fecha de publicación: | 2020 |
| País: | España |
| Institución: | Universidad Complutense de Madrid (UCM) |
| Repositorio: | Docta Complutense |
| Idioma: | español |
| OAI Identifier: | oai:docta.ucm.es:20.500.14352/114274 |
| Acceso en línea: | https://hdl.handle.net/20.500.14352/114274 |
| Access Level: | acceso abierto |
| Palabra clave: | eReadiness internal factors external factors SME developed country Ciencias Sociales 53 Ciencias Económicas |
| Sumario: | Objective of the study: The objective is to carry out a holistic and theoretically constructed model to identify the contextual and organizational factors that could affect the level of eReadiness, as well as to determine what factors, internal and external to the organization, influence the level of eReadiness of companies. Methodology/approach: The method included a quantitative study with a sample of 88 SMEs, using a multivariate analysis of linear regression by backward steps. Originality/Relevance: This research analyzes the level of eReadiness, to check what factors, internal and external, influence SMEs in a developed country, in a broad sense and not only with respect to electronic commerce. Main results: The results show that SMEs consider that their eReadiness is affected by the variables “recognition of the opportunities” and “ICT threats”, and that the strategies designed by the administration need the support of different government institutions. Theoretical/methodological contributions: This research provides a better understanding of the level of eReadiness in small and medium enterprises, indicating the factors, internal and external, that motivate and demotivate their development at the level of eReadiness. Social / management contributions: This research reflects an improvement in the understanding of the degree of eReadiness in Spanish SMEs. Which implies that companies have established strategies and optional models with a clear vision of technology projects, with implications for society; a better technological preparation implies better attention to the needs of society. |
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