Reviewing customer value literature: Comparing and contrasting customer values perspectives
Purpose: The paper provides a comprehensive and up-to-date literature review of customer value concepts and distinguishes complex customer value from the various perspectives. It structures the themes and dimensions between the various approaches along the customer value main lines in the literature...
| Authors: | , |
|---|---|
| Format: | article |
| Publication Date: | 2013 |
| Country: | España |
| Institution: | Universitat Politècnica de Catalunya (UPC) |
| Repository: | UPCommons. Portal del coneixement obert de la UPC |
| Language: | English |
| OAI Identifier: | oai:upcommons.upc.edu:2099/14110 |
| Online Access: | https://hdl.handle.net/2099/14110 |
| Access Level: | Open access |
| Keyword: | Customer services Customer Value Management Review Definition Structure Serveis d'atenció al client Àrees temàtiques de la UPC::Economia i organització d'empreses::Màrqueting |
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Reviewing customer value literature: Comparing and contrasting customer values perspectivesPaananen, AijaSeppänen, MarkoCustomer servicesCustomerValueManagementReviewDefinitionStructureServeis d'atenció al clientÀrees temàtiques de la UPC::Economia i organització d'empreses::MàrquetingPurpose: The paper provides a comprehensive and up-to-date literature review of customer value concepts and distinguishes complex customer value from the various perspectives. It structures the themes and dimensions between the various approaches along the customer value main lines in the literature. Design/methodology/approach: The paper reviews current literature and illustrates different types of value representations through a case example. Findings: Based on a comprehensive literature review, a framework how to scholars can structure customer value constructs is presented. Originality/value: In business and management research a conceptual confusion prevails and this paper attempts to clarify different types of customer value to provide a better resolution tool for scholars.Peer ReviewedIntangible Capital20132013-11-0120132013-11-27journal articlehttp://purl.org/coar/resource_type/c_6501NAhttp://purl.org/coar/version/c_be7fb7dd8ff6fe43info:eu-repo/semantics/articleapplication/pdfhttps://hdl.handle.net/2099/14110reponame:UPCommons. Portal del coneixement obert de la UPCinstname:Universitat Politècnica de Catalunya (UPC)Inglésengopen accesshttp://purl.org/coar/access_right/c_abf2Attribution-NonCommercial 3.0 Spainhttp://creativecommons.org/licenses/by-nc/3.0/es/info:eu-repo/semantics/openAccessoai:upcommons.upc.edu:2099/141102026-05-27T15:37:01Z |
| dc.title.none.fl_str_mv |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| title |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| spellingShingle |
Reviewing customer value literature: Comparing and contrasting customer values perspectives Paananen, Aija Customer services Customer Value Management Review Definition Structure Serveis d'atenció al client Àrees temàtiques de la UPC::Economia i organització d'empreses::Màrqueting |
| title_short |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| title_full |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| title_fullStr |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| title_full_unstemmed |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| title_sort |
Reviewing customer value literature: Comparing and contrasting customer values perspectives |
| dc.creator.none.fl_str_mv |
Paananen, Aija Seppänen, Marko |
| author |
Paananen, Aija |
| author_facet |
Paananen, Aija Seppänen, Marko |
| author_role |
author |
| author2 |
Seppänen, Marko |
| author2_role |
author |
| dc.subject.none.fl_str_mv |
Customer services Customer Value Management Review Definition Structure Serveis d'atenció al client Àrees temàtiques de la UPC::Economia i organització d'empreses::Màrqueting |
| topic |
Customer services Customer Value Management Review Definition Structure Serveis d'atenció al client Àrees temàtiques de la UPC::Economia i organització d'empreses::Màrqueting |
| description |
Purpose: The paper provides a comprehensive and up-to-date literature review of customer value concepts and distinguishes complex customer value from the various perspectives. It structures the themes and dimensions between the various approaches along the customer value main lines in the literature. Design/methodology/approach: The paper reviews current literature and illustrates different types of value representations through a case example. Findings: Based on a comprehensive literature review, a framework how to scholars can structure customer value constructs is presented. Originality/value: In business and management research a conceptual confusion prevails and this paper attempts to clarify different types of customer value to provide a better resolution tool for scholars. |
| publishDate |
2013 |
| dc.date.none.fl_str_mv |
2013 2013-11-01 2013 2013-11-27 |
| dc.type.none.fl_str_mv |
journal article http://purl.org/coar/resource_type/c_6501 NA http://purl.org/coar/version/c_be7fb7dd8ff6fe43 |
| dc.type.openaire.fl_str_mv |
info:eu-repo/semantics/article |
| format |
article |
| dc.identifier.none.fl_str_mv |
https://hdl.handle.net/2099/14110 |
| url |
https://hdl.handle.net/2099/14110 |
| dc.language.none.fl_str_mv |
Inglés eng |
| language_invalid_str_mv |
Inglés |
| language |
eng |
| dc.rights.none.fl_str_mv |
open access http://purl.org/coar/access_right/c_abf2 Attribution-NonCommercial 3.0 Spain http://creativecommons.org/licenses/by-nc/3.0/es/ |
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info:eu-repo/semantics/openAccess |
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open access http://purl.org/coar/access_right/c_abf2 Attribution-NonCommercial 3.0 Spain http://creativecommons.org/licenses/by-nc/3.0/es/ |
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openAccess |
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application/pdf |
| dc.publisher.none.fl_str_mv |
Intangible Capital |
| publisher.none.fl_str_mv |
Intangible Capital |
| dc.source.none.fl_str_mv |
reponame:UPCommons. Portal del coneixement obert de la UPC instname:Universitat Politècnica de Catalunya (UPC) |
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Universitat Politècnica de Catalunya (UPC) |
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UPCommons. Portal del coneixement obert de la UPC |
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UPCommons. Portal del coneixement obert de la UPC |
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1869416266813407232 |
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15,300719 |