The age of blob communication: trapped within the algorithmic mesh = L’era de la comunicació blob: atrapats dins de la malla algorítmica

The accelerated transformations of the hegemonic communicative and cultural model have rendered obsolete concepts that until now have been key, such as the culture of surveillance (Zuboff) or the network society (Castells). The critical examination of these digital transformations and the discussion...

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Bibliographic Details
Author: Garde Cano, Cristina
Format: article
Status:Published version
Publication Date:2024
Country:España
Institution:Universitat Pompeu Fabra
Repository:Repositorio Digital de la UPF
OAI Identifier:oai:repositori.upf.edu:10230/69497
Online Access:http://hdl.handle.net/10230/69497
Access Level:Open access
Keyword:Blob communication
Mercurial cage
Algorithmic matrix
Containment capitalism
Hypersimulation
Journalism
Artificial intelligence
Comunicació blob
Malla mercurial
Matriu algorítmica
Capitalisme de la contenció
Hipersimulació
Periodisme
Intel·ligència artificial
Description
Summary:The accelerated transformations of the hegemonic communicative and cultural model have rendered obsolete concepts that until now have been key, such as the culture of surveillance (Zuboff) or the network society (Castells). The critical examination of these digital transformations and the discussion of significant works from different currents of philosophy and sociology of culture have allowed us to identify a new hegemonic form of communication, which we have called blob communication, and which we have described as the infrastructure that challenges all human mediations in a mercurial mesh or rabbit hole supported by algorithms. This communication blob is the communication apparatus that sustains the culture and capitalism of containment. Based on this diagnosis, the article presents conceptual avenues for thinking about a kind of communication and journalism that can overcome the capitalism of containment and propose new ways of imagining and narrating human communities.