PolaritySpam: Propagating Content-based Information Through a Web-Graph to Detect Web Spam

Spam web pages have become a problem for Information Retrieval systems due to the negative effects that this phenomenon can cause in their results. In this work we tackle the problem of detecting these pages with a propagation algorithm that, taking as input a web graph, chooses a set of spam and no...

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Detalles Bibliográficos
Autores: Ortega Rodríguez, Francisco Javier, Troyano Jiménez, José Antonio, Cruz Mata, Fermín, García Vallejo, Carlos Antonio
Tipo de recurso: artículo
Estado:Versión enviada para evaluación y publicación
Fecha de publicación:2012
País:España
Institución:Universidad de Sevilla (US)
Repositorio:idUS. Depósito de Investigación de la Universidad de Sevilla
OAI Identifier:oai:idus.us.es:11441/130681
Acceso en línea:https://hdl.handle.net/11441/130681
Access Level:acceso abierto
Palabra clave:Information retrieval
Web spam detection
Graph algorithms
PageRank
Web search
Descripción
Sumario:Spam web pages have become a problem for Information Retrieval systems due to the negative effects that this phenomenon can cause in their results. In this work we tackle the problem of detecting these pages with a propagation algorithm that, taking as input a web graph, chooses a set of spam and not-spam web pages in order to spread their spam likelihood over the rest of the network. Thus we take advantage of the links between pages to obtain a ranking of pages according to their relevance and their spam likelihood. Our intuition consists in giving a high reputation to those pages related to relevant ones, and giving a high spam likelihood to the pages linked to spam web pages. We introduce the novelty of including the content of the web pages in the computation of an a priori estimation of the spam likelihood of the pages, and propagate this information. Our graph-based algorithm computes two scores for each node in the graph. Intuitively, these values represent how bad or good (spam-like or not) is a web page, according to its textual content and its relations in the graph. The experimental results show that our method outperforms other techniques for spam detection