El futuro de las editoriales universitarias en España

This research explores the evolution of Spanish University Editorials based on a Delphi study undertaken with an expert panel of about 30 board members of the Spanish University Presses Association (UNE). The main results obtained highlight the need for a greater recognition of the role played by un...

Descripción completa

Detalles Bibliográficos
Autores: Baladrón Pazos, Antonio José, Correyero Ruiz, Beatriz
Tipo de recurso: artículo
Fecha de publicación:2019
País:España
Institución:Universidad Católica San Antonio de Murcia (UCAM)
Repositorio:RIUCAM. Repositorio Institucional de la Universidad Católica San Antonio de Murcia
OAI Identifier:oai:repositorio.ucam.edu:10952/8200
Acceso en línea:http://hdl.handle.net/10952/8200
Access Level:acceso abierto
Palabra clave:Delphi
España
Editoriales universitarias
Investigación
Descripción
Sumario:This research explores the evolution of Spanish University Editorials based on a Delphi study undertaken with an expert panel of about 30 board members of the Spanish University Presses Association (UNE). The main results obtained highlight the need for a greater recognition of the role played by university editorials in the control and promotion of the quality of scholarly publishing. The adaptation to the digital models, the management of open access, the flexibilization of business models to ensure greater marketing orientation and better marketing and distribution, are also considered as some of the most important challenges.