Adolescents on YouTube: gender differences regarding the videos they upload and watch

This study examines whether gender is a key factor when producing and uploading audio-visual content to this social network. The research has been carried out using content analysis methodology applied to a sample of 300 videos uploaded to YouTube by adolescents aged 11-17 years, which were collecte...

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Detalles Bibliográficos
Autores: Suárez-Álvarez, Rebeca, García-Jiménez, Antonio, Montes-Vozmediano, Manuel
Tipo de recurso: artículo
Fecha de publicación:2021
País:España
Institución:Universidad Rey Juan Carlos
Repositorio:BURJC-Digital. Repositorio Institucional de la Universidad Rey Juan Carlos
OAI Identifier:oai:burjcdigital.urjc.es:10115/28020
Acceso en línea:https://hdl.handle.net/10115/28020
Access Level:acceso abierto
Palabra clave:YouTube
teenagers
gender
visual consumption
audiences
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repository_id_str
spelling Adolescents on YouTube: gender differences regarding the videos they upload and watchSuárez-Álvarez, RebecaGarcía-Jiménez, AntonioMontes-Vozmediano, ManuelYouTubeteenagersgendervisual consumptionaudiencesThis study examines whether gender is a key factor when producing and uploading audio-visual content to this social network. The research has been carried out using content analysis methodology applied to a sample of 300 videos uploaded to YouTube by adolescents aged 11-17 years, which were collected and analysed during the state of emergency in Spain (13 March – 21 June of 2020) as a result of the COVID-19 pandemic. Contents uploaded by these YouTubers are amusing, and their topics differ significantly depending on the author’s gender. Boys focus mainly on playing games, while the range of topics among girls is more diverse. There are no significant differences in the way both genders approach the topic of COVID-19. Channels oriented toward girls are protected from comments their followers might make about them, whereas boys are more exposed to members of the public who view their audio-visual productions.Central and Eastern European Online Library GmbH202320232021info:eu-repo/semantics/articleapplication/pdfhttps://hdl.handle.net/10115/28020reponame:BURJC-Digital. Repositorio Institucional de la Universidad Rey Juan Carlosinstname:Universidad Rey Juan CarlosInglésAttribution-ShareAlike 4.0 Internationalhttps://creativecommons.org/licenses/by-sa/4.0/info:eu-repo/semantics/openAccessoai:burjcdigital.urjc.es:10115/280202026-06-24T12:48:17Z
dc.title.none.fl_str_mv Adolescents on YouTube: gender differences regarding the videos they upload and watch
title Adolescents on YouTube: gender differences regarding the videos they upload and watch
spellingShingle Adolescents on YouTube: gender differences regarding the videos they upload and watch
Suárez-Álvarez, Rebeca
YouTube
teenagers
gender
visual consumption
audiences
title_short Adolescents on YouTube: gender differences regarding the videos they upload and watch
title_full Adolescents on YouTube: gender differences regarding the videos they upload and watch
title_fullStr Adolescents on YouTube: gender differences regarding the videos they upload and watch
title_full_unstemmed Adolescents on YouTube: gender differences regarding the videos they upload and watch
title_sort Adolescents on YouTube: gender differences regarding the videos they upload and watch
dc.creator.none.fl_str_mv Suárez-Álvarez, Rebeca
García-Jiménez, Antonio
Montes-Vozmediano, Manuel
author Suárez-Álvarez, Rebeca
author_facet Suárez-Álvarez, Rebeca
García-Jiménez, Antonio
Montes-Vozmediano, Manuel
author_role author
author2 García-Jiménez, Antonio
Montes-Vozmediano, Manuel
author2_role author
author
dc.subject.none.fl_str_mv YouTube
teenagers
gender
visual consumption
audiences
topic YouTube
teenagers
gender
visual consumption
audiences
description This study examines whether gender is a key factor when producing and uploading audio-visual content to this social network. The research has been carried out using content analysis methodology applied to a sample of 300 videos uploaded to YouTube by adolescents aged 11-17 years, which were collected and analysed during the state of emergency in Spain (13 March – 21 June of 2020) as a result of the COVID-19 pandemic. Contents uploaded by these YouTubers are amusing, and their topics differ significantly depending on the author’s gender. Boys focus mainly on playing games, while the range of topics among girls is more diverse. There are no significant differences in the way both genders approach the topic of COVID-19. Channels oriented toward girls are protected from comments their followers might make about them, whereas boys are more exposed to members of the public who view their audio-visual productions.
publishDate 2021
dc.date.none.fl_str_mv 2021
2023
2023
dc.type.none.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv https://hdl.handle.net/10115/28020
url https://hdl.handle.net/10115/28020
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.rights.none.fl_str_mv Attribution-ShareAlike 4.0 International
https://creativecommons.org/licenses/by-sa/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Attribution-ShareAlike 4.0 International
https://creativecommons.org/licenses/by-sa/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Central and Eastern European Online Library GmbH
publisher.none.fl_str_mv Central and Eastern European Online Library GmbH
dc.source.none.fl_str_mv reponame:BURJC-Digital. Repositorio Institucional de la Universidad Rey Juan Carlos
instname:Universidad Rey Juan Carlos
instname_str Universidad Rey Juan Carlos
reponame_str BURJC-Digital. Repositorio Institucional de la Universidad Rey Juan Carlos
collection BURJC-Digital. Repositorio Institucional de la Universidad Rey Juan Carlos
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,811543

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