¿Por qué los jóvenes australianos triplican el consumo de radio de los jóvenes españoles?

For approximately a decade, radio in Spain has been noticing a progressive loss of audience penetration, and it is especially in the younger age groups that this disaffection is most noticeable. In Australia (Rain, 2018) youth radio consumption triple the Spanish one. The objective of this article i...

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Detalles Bibliográficos
Autores: Espinosa i Mirabet, Sílvia, Ferrer-Roca, Natàlia
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2021
País:España
Institución:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
Repositorio:Recercat. Dipósit de la Recerca de Catalunya
OAI Identifier:oai:recercat.cat:10256/20209
Acceso en línea:http://hdl.handle.net/10256/20209
Access Level:acceso abierto
Palabra clave:Radiodifusió -- Audiència
Radio programs -- Rating
Joves -- Espanya
Youth -- Spain
Joves -- Austràlia
Youth -- Australia
Descripción
Sumario:For approximately a decade, radio in Spain has been noticing a progressive loss of audience penetration, and it is especially in the younger age groups that this disaffection is most noticeable. In Australia (Rain, 2018) youth radio consumption triple the Spanish one. The objective of this article is to advance the first results of an international research that aims to understand why radio penetration is so unequal among 18-24 year olds in different countries