Video clips to reduce sexist attitudes and justification towards gender violence

Attitudes towards gender roles are the first barrier to achieving the reduction of this type of intolerance, especially among young people who are at a developmental stage that is very susceptible to the assimilation of inappropriate behaviors and to have mistaken beliefs in this regard. Health comm...

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Detalles Bibliográficos
Autores: Vayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122, Jiménez-Sánchez, A. (Álvaro)|||/items/ce9f615a-2498-477b-8aa3-85a046f130cc
Tipo de recurso: artículo
Fecha de publicación:2018
País:España
Institución:Universidad de Navarra
Repositorio:Dadun. Depósito Académico Digital de la Universidad de Navarra
Idioma:inglés
OAI Identifier:oai:dadun.unav.edu:10171/55760
Acceso en línea:https://hdl.handle.net/10171/55760
Access Level:acceso abierto
Palabra clave:Gender violence
Young people
Health communication
Media literacy
Video clip
Ecuador
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spelling Video clips to reduce sexist attitudes and justification towards gender violenceVideoclips para reducir las actitudes sexistas y la justificación de la violencia de géneroVayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122Jiménez-Sánchez, A. (Álvaro)|||/items/ce9f615a-2498-477b-8aa3-85a046f130ccGender violenceYoung peopleHealth communicationMedia literacyVideo clipEcuadorAttitudes towards gender roles are the first barrier to achieving the reduction of this type of intolerance, especially among young people who are at a developmental stage that is very susceptible to the assimilation of inappropriate behaviors and to have mistaken beliefs in this regard. Health communication emerges as a tool to take into consideration among the different ways of social intervention available in this field. This research assessed the sexist attitudes and beliefs of 502 college students of whom 169 participated in an activity based on the viewing of 4 video clips related to gender violence. The results showed a statistically significant reduction in the scores of most items, especially among young women. At the same time, a relationship was found between the attitudes and other elements such as the evaluation of the video clips or the identification with the main character. It is concluded that the communicative strategy used is effective and that this contributes to the development of media literacy regarding gender topics.Dadun. Depósito Académico Digital Universidad de Navarra20182018-11-1220182018-01-0120182018-01-01journal articlehttp://purl.org/coar/resource_type/c_6501info:eu-repo/semantics/articleapplication/pdfhttps://hdl.handle.net/10171/55760reponame:Dadun. Depósito Académico Digital de la Universidad de Navarrainstname:Universidad de NavarraInglésengopen accesshttp://purl.org/coar/access_right/c_abf2info:eu-repo/semantics/openAccessoai:dadun.unav.edu:10171/557602026-06-21T12:47:57Z
dc.title.none.fl_str_mv Video clips to reduce sexist attitudes and justification towards gender violence
Videoclips para reducir las actitudes sexistas y la justificación de la violencia de género
title Video clips to reduce sexist attitudes and justification towards gender violence
spellingShingle Video clips to reduce sexist attitudes and justification towards gender violence
Vayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122
Gender violence
Young people
Health communication
Media literacy
Video clip
Ecuador
title_short Video clips to reduce sexist attitudes and justification towards gender violence
title_full Video clips to reduce sexist attitudes and justification towards gender violence
title_fullStr Video clips to reduce sexist attitudes and justification towards gender violence
title_full_unstemmed Video clips to reduce sexist attitudes and justification towards gender violence
title_sort Video clips to reduce sexist attitudes and justification towards gender violence
dc.creator.none.fl_str_mv Vayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122
Jiménez-Sánchez, A. (Álvaro)|||/items/ce9f615a-2498-477b-8aa3-85a046f130cc
author Vayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122
author_facet Vayas-Ruiz, E. C. (Eliza Carolina)|||/items/728b0cb1-3d73-49c8-b887-bb0b0f060122
Jiménez-Sánchez, A. (Álvaro)|||/items/ce9f615a-2498-477b-8aa3-85a046f130cc
author_role author
author2 Jiménez-Sánchez, A. (Álvaro)|||/items/ce9f615a-2498-477b-8aa3-85a046f130cc
author2_role author
dc.contributor.none.fl_str_mv Dadun. Depósito Académico Digital Universidad de Navarra
dc.subject.none.fl_str_mv Gender violence
Young people
Health communication
Media literacy
Video clip
Ecuador
topic Gender violence
Young people
Health communication
Media literacy
Video clip
Ecuador
description Attitudes towards gender roles are the first barrier to achieving the reduction of this type of intolerance, especially among young people who are at a developmental stage that is very susceptible to the assimilation of inappropriate behaviors and to have mistaken beliefs in this regard. Health communication emerges as a tool to take into consideration among the different ways of social intervention available in this field. This research assessed the sexist attitudes and beliefs of 502 college students of whom 169 participated in an activity based on the viewing of 4 video clips related to gender violence. The results showed a statistically significant reduction in the scores of most items, especially among young women. At the same time, a relationship was found between the attitudes and other elements such as the evaluation of the video clips or the identification with the main character. It is concluded that the communicative strategy used is effective and that this contributes to the development of media literacy regarding gender topics.
publishDate 2018
dc.date.none.fl_str_mv 2018
2018-11-12
2018
2018-01-01
2018
2018-01-01
dc.type.none.fl_str_mv journal article
http://purl.org/coar/resource_type/c_6501
dc.type.openaire.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv https://hdl.handle.net/10171/55760
url https://hdl.handle.net/10171/55760
dc.language.none.fl_str_mv Inglés
eng
language_invalid_str_mv Inglés
language eng
dc.rights.none.fl_str_mv open access
http://purl.org/coar/access_right/c_abf2
dc.rights.openaire.fl_str_mv info:eu-repo/semantics/openAccess
rights_invalid_str_mv open access
http://purl.org/coar/access_right/c_abf2
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Dadun. Depósito Académico Digital de la Universidad de Navarra
instname:Universidad de Navarra
instname_str Universidad de Navarra
reponame_str Dadun. Depósito Académico Digital de la Universidad de Navarra
collection Dadun. Depósito Académico Digital de la Universidad de Navarra
repository.name.fl_str_mv
repository.mail.fl_str_mv
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