When Responsible production and consumption matter: the case of Danone

Commitment by all stakeholders to responsible production and consumption is transforming the until now predominant form of business, as well as political and financial activities and consumer decision-making. Companies must be aware that natural resources are limited and can no longer be misused. Th...

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Detalles Bibliográficos
Autores: izquierdo-yusta, alicia, Méndez-Aparicio, M Dolores, Jiménez-Zarco, Ana Isabel, Ruíz Martínez, Pilar
Tipo de recurso: artículo
Estado:Versión aceptada para publicación
Fecha de publicación:2023
País:España
Institución:Universitat Oberta de Catalunya (UOC)
Repositorio:O2, repositorio institucional de la UOC
OAI Identifier:oai:openaccess.uoc.edu:10609/149256
Acceso en línea:http://hdl.handle.net/10609/149256
https://doi.org/10.1007/978-3-031-30742-3_12
Access Level:acceso abierto
Palabra clave:SDG 12 (Responsible Production and Consumption)
Circular Economy
B Corp
Danone
Descripción
Sumario:Commitment by all stakeholders to responsible production and consumption is transforming the until now predominant form of business, as well as political and financial activities and consumer decision-making. Companies must be aware that natural resources are limited and can no longer be misused. This means seeking new production models, redesigning products, reusing materials that were previously considered waste and reducing consumption. Consumers, meanwhile, should change their consumption habits. This latter group is demanding social responsibility from companies and brands through their actions, which are in turn raising greater environmental awareness. Legal and political aspects are also embracing this new paradigm. Danone is one company that has initiated change to comply with the Sustainable Development Goals (SDGs). Here we analyze how this process is unfolding and the milestones that have been achieved.