Confort empresarial, zona de riesgo. Una visión desde el empresario mexicano

This thesis deals with the concept of the comfort zone in business. Through interviews with major employers in western Mexico and the study of profiles of prominent figures at the international level, it analyzes the factors giving permanence and prosperity to a business. Based on the findings, it f...

Descripción completa

Detalles Bibliográficos
Autor: Castañeda-Ibarra, J. (Javier)|||/items/f8dfb2d3-1138-4f7b-8a7d-ed4bb54a1b1c
Tipo de recurso: tesis doctoral
Fecha de publicación:2013
País:España
Institución:Universidad de Navarra
Repositorio:Dadun. Depósito Académico Digital de la Universidad de Navarra
Idioma:español
OAI Identifier:oai:dadun.unav.edu:10171/29334
Acceso en línea:https://hdl.handle.net/10171/29334
Access Level:acceso abierto
Palabra clave:Espíritu Empresarial
Éxito Empresarial
Espíritu Burgués
Aburguesamiento
Perseverancia
Adversidad
Resiliencia
Entrepreneurial Spirit
Euphemism
Bourgeoisieness
Entrepreneurial Success
Bourgeois spirit
Persistence
Adversity
Resilience
Descripción
Sumario:This thesis deals with the concept of the comfort zone in business. Through interviews with major employers in western Mexico and the study of profiles of prominent figures at the international level, it analyzes the factors giving permanence and prosperity to a business. Based on the findings, it formalizes a proposal to counteract the risk zone of conformism that is eventually faced by entrepreneurs around the world, and that can only be overcome by relying on virtues, habits and practices observed in management and corporate governance.