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[EN] Environmental awareness is a key aspect considered in companies¿ corporate social responsibility. Companies try always to comply with current environmental legislation. Does it make sense for them to go beyond legislation? This work¿s aim is to answer this question and to study how companies ca...
| Autores: | , , , |
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| Tipo de recurso: | artículo |
| Fecha de publicación: | 2012 |
| País: | España |
| Institución: | Universitat Politècnica de València (UPV) |
| Repositorio: | RiuNet. Repositorio Institucional de la Universitat Politécnica de Valéncia |
| Idioma: | inglés |
| OAI Identifier: | oai:riunet.upv.es:10251/34571 |
| Acceso en línea: | https://riunet.upv.es/handle/10251/34571 |
| Access Level: | acceso abierto |
| Palabra clave: | Environmental proactivity Sustainable development Tile industry ECONOMIA, SOCIOLOGIA Y POLITICA AGRARIA ORGANIZACION DE EMPRESAS |
| Sumario: | [EN] Environmental awareness is a key aspect considered in companies¿ corporate social responsibility. Companies try always to comply with current environmental legislation. Does it make sense for them to go beyond legislation? This work¿s aim is to answer this question and to study how companies can generate value through environmental proactivity. This study is focused on the Spanish tile industry sector. This research¿s objective is to describe which aspects form companies¿ environmental strategy; barriers and facilitators that make possible proactive environmental orientation; benefits companies can obtain from it and obstacles companies face when trying to be environmentally proactive, through a case study as qualitative methodology. The major benefit observed is to prevent sanctions, followed by improvement of corporate image, long-term cost savings and new business opportunities obtaining. Main obstacles companies face are lack of institutional and financial support. Evidence is found that environmental proactivity is considered in companies¿ strategic planning. |
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