Platform Governance in the Sharing Economy

Dominant theories of platform governance—focused on innovation platforms and the technical compatibility of platform producers as a value creation imperative—overlook the importance of fostering the relational compatibility of both platform producers and consumers in sharing economy platforms. To ad...

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Detalles Bibliográficos
Autores: Kyprianou, Christina, Navis, Chad
Tipo de recurso: artículo
Fecha de publicación:2021
País:España
Institución:IE
Repositorio:Repositorio IE
OAI Identifier:oai:repositorio.ie.edu:20.500.14417/3597
Acceso en línea:https://doi.org/10.5465/AMBPP.2021.11142abstract
https://hdl.handle.net/20.500.14417/3597
Access Level:acceso abierto
Palabra clave:Platforms
Governance
Sharing economy
Value creation
53 Ciencias Económicas::5311 Organización y dirección de empresas
ODS 9 - Industria, innovación e infraestructura
Descripción
Sumario:Dominant theories of platform governance—focused on innovation platforms and the technical compatibility of platform producers as a value creation imperative—overlook the importance of fostering the relational compatibility of both platform producers and consumers in sharing economy platforms. To address this oversight, we develop a theoretical framework of platform governance that accounts for the unique features and challenges of platform-based value creation in the sharing economy. Our framework is grounded in two essential governance levers shown to have general relevance to platforms: the selection of platform participants and the structuring of platform participant interactions. We build on these foundational levers to develop new theory, and provide examples of the distinct governance practices that sharing economy platforms utilize to ‘pull’ these two levers to opposing levels of intensity to create value. To further demonstrate the usefulness and novelty of our framework, we develop propositions linking attributes of transactions common in the sharing economy to the platform governance approach most suitable for fostering relational compatibility. Our work offers a conceptual foundation for future research interested in developing new knowledge on the heterogenous governance practices of platforms.